Shop the Scroll Podcast

Shop the Scroll Podcast
Podcast Description
Shop the Scroll" is the ultimate podcast for e-commerce entrepreneurs, marketers, and creators looking to master TikTok Shop. This podcast dives deep into the strategies, trends, and success stories shaping the future of social commerce.Discover how to turn viral trends into sales, build a thriving TikTok Shop, and stay ahead in the fast-paced world of creator-driven commerce. From actionable tips to exclusive interviews with top operators and creators, "Shop the Scroll" delivers everything you need to transform your TikTok Shop into a sales powerhouse.Whether you're a seasoned seller or just getting started, this is your go-to guide for unlocking the full potential of TikTok Shop. Join us weekly for insights that will keep you scrolling—and shopping—for more.
Podcast Insights
Content Themes
The podcast covers various essential themes such as social commerce strategies, influencer marketing, and brand growth techniques, with specific episodes delving into topics like TikTok Shop affiliate groups and their impact on brand income, coping mechanisms during potential TikTok bans, and predictions for upcoming trends in e-commerce, including the rise of live shopping and the implications of AI on content creation.

Shop the Scroll” is the ultimate podcast for e-commerce entrepreneurs, marketers, and creators looking to master TikTok Shop. This podcast dives deep into the strategies, trends, and success stories shaping the future of social commerce.
Discover how to turn viral trends into sales, build a thriving TikTok Shop, and stay ahead in the fast-paced world of creator-driven commerce. From actionable tips to exclusive interviews with top operators and creators, “Shop the Scroll” delivers everything you need to transform your TikTok Shop into a sales powerhouse.
Whether you’re a seasoned seller or just getting started, this is your go-to guide for unlocking the full potential of TikTok Shop. Join us weekly for insights that will keep you scrolling—and shopping—for more.
In this episode, Ashley sits down with Jay Hunter, Chief Revenue Officer at MaryRuth Organics, to unpack how they scaled TikTok Shop from zero to over $4.5 million/month and why June, the slowest month for vitamins, still crushed.
Jay shares the full playbook:
→ How they scaled from 50 samples a week to 10,000+ per month
→ Why TikTok Live is their secret weapon (now running 24/7)
→ Profitability rules and real numbers (contribution margins, ROAS, sample ROI)
→ Building and managing a high-output creator community on Discord
→ The real halo effect between TikTok and Amazon/retail
Whether you're running a DTC brand or just getting started on TikTok Shop, this episode breaks down what’s actually working in 2025.
🔥 Don’t forget to subscribe for more no-fluff social commerce insights.
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📲 Follow Ashley: https://www.linkedin.com/in/ashleywright1/
📩 Work with us: https://socialtale.co
#TikTokShop #DTC #SocialCommerce #Ecommerce #AshleyWright #MaryRuth

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