The Amanda Dake Show
The Amanda Dake Show
Podcast Description
Welcome to The Amanda Dake Show
On The Amanda Dake Show, you’ll uncover the proven strategies and tactics used by the world’s top entrepreneurs and experts to scale their businesses, create impact, and achieve lasting success.
Amanda brings you actionable advice to help you move beyond trading time for money. Whether you’re ready to monetize your expertise, streamline your marketing, or build a business that gives you true freedom, this show is here to guide you every step of the way.
It’s time to reclaim your time, create leverage, and design a business—and life—on your terms. Let’s do it!
Podcast Insights
Content Themes
The podcast covers essential themes such as entrepreneurship, mindset shifts, high-ticket coaching, and social media strategies. Episodes include practical advice on leveraging existing expertise to monetize knowledge, mastering financial mindsets for business growth, and creating scalable coaching offers. For example, recent episodes have discussed the importance of mindset in achieving financial success and actionable social media strategies for small businesses.
Welcome to The Amanda Dake Podcast
How it started. How it’s going.
Every week I sit down with founders, executives, and high achievers for one honest conversation about their journey the decisions that changed everything, the moments that don’t make the highlight reel, and what it actually took to get here.
What I’ve noticed after years of these conversations is the same thread running through almost every story. A moment where success was visible on the outside but something underneath didn’t add up.
Where the life they were living and the life they were capable of weren’t the same one.
These conversations will make you think. Some of them will surprise you. And at least one of them will change the way you see your own story.
What does it actually take to become an AI coach — with zero AI background?
Rob Cressy walked away from corporate America 16 years ago to chase a sports broadcasting dream. Three career pivots later, a pandemic wiped out his entire industry overnight. Then in December 2022, a single text message introduced him to ChatGPT — and everything changed.
In this episode, Rob breaks down his Human AI Sandwich framework, a simple approach to using AI for business without losing your voice, your judgment, or your edge.
If you’re an entrepreneur or leader trying to figure out how to use AI without becoming a robot, this conversation is for you.
We cover: ➡️ how to use AI as a creative collaborator (not a replacement) ➡️ why most AI content fails ➡️ the two audit questions that expose exactly where your AI habits are breaking down ➡️ and why the people winning with AI aren’t the tech experts — they’re the ones leading from a human-first perspective.
Whether you’re just starting with AI tools like ChatGPT or Claude, or you’ve been using them for years and still feel behind, Rob’s framework gives you a practical way to lead with intention in the AI era.
In this episode: • The Human AI Sandwich — how to start and end every AI workflow as the human in charge • Why 53% of LinkedIn content is now AI-generated — and why that’s your opportunity • The two audit questions: How many hours are you using AI vs. actually learning it? • Three levels of being left behind with AI — and which one high performers live in • Why AI adoption is a leadership conversation, not a technology conversation
⏱ Timestamps 00:00 — How do you become an AI coach with no experience? 00:50 — Leaving corporate America: the leap from ad sales to entrepreneurship 02:15 — The ChatGPT moment that changed his business overnight 03:50 — Running a sports marketing agency for a decade — what entrepreneurship teaches you 06:50 — How COVID wiped out the sports industry and forced a pivot to AI coaching 08:00 — The Human AI Sandwich framework: how to use AI without losing your voice 11:00 — Why soul is the one competitive advantage AI will never have 14:00 — Why so much AI-generated content fails — and what to do instead 19:50 — Who Rob works with: entrepreneurs and leaders using AI for business growth 25:00 — Two AI audit questions every entrepreneur needs to answer right now 25:50 — Three levels of being left behind with AI — which one are you? 29:50 — AI for leaders: why this is a leadership conversation, not a tech conversation 31:50 — What’s next: keynotes, impact, and the future of AI coaching 37:00 — Why human connection is your biggest edge in the AI era 45:00 — How to connect with Rob and get his free AI acceleration guide
🔗 Resources
Rob on Instagram: https://www.instagram.com/rob_cressy/ Rob on LinkedIn: https://www.linkedin.com/in/cressy/ Rob’s free AI acceleration guide: https://www.robcressy.com
Take The Business Blind Spot quiz → https://blindspot.amandadake.com
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