Brands In Play

Brands In Play
Podcast Description
Welcome to Brands in Play - The podcast where we explore immersive marketing and the people who are leading it.
Podcast Insights
Content Themes
The podcast covers key topics related to immersive marketing, the gaming industry, and user-generated content (UGC), with episodes like the pilot discussing Legendary Entertainment's Fortnite activation for Godzilla x Kong, as well as broader trends such as brand activations in gaming and the impact of Hollywood on the gaming landscape.

Welcome to Brands in Play – The podcast where we explore immersive marketing and the people who are leading it.
In Episode 30 of Brands In Play Colton Dunn pulls no punches. The Superstore star and longtime gamer joins Nic Hill and Albane Prioux to swap stories from Halo nights to Ninja Turtle skins, and to share his take on how brands fit, or don’t in the games we play.
This week’s news spans Balenciaga’s return to Fortnite, Activision turning to Giphy for Call of Duty, “Steal a Brain Rot” breaking records on Fortnite, and SpongeBob opening its IP to UEFN creators.
Finally, we have Colton stepping into our Real Time Review to test AirAsia’s Roblox world firsthand before finishing with Albane’s hit, miss and bet! Do not miss it!
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Follow Us:
Nic Hill – https://www.linkedin.com/in/nic-hill-6553873/
Albane Prioux – https://www.linkedin.com/in/albaneprioux/
Edward Regue – https://www.linkedin.com/in/edward-regue-%C2%A9-44b0421b2/
#brandsinplay #ColtonDunn

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