Human-First AI Marketing Podcast by Avenue9
Human-First AI Marketing Podcast by Avenue9
Podcast Description
Discover how to harness the power of AI without losing the human touch. Hosted by Mike Montague, Founder of Avenue9, this podcast delivers actionable insights to help small and mid-sized businesses market like big brands. With expert interviews, relatable success stories, and practical tips, we show you how to amplify your marketing efforts with AI tools that enhance—not replace—human creativity and connection. Whether you're a business owner, marketer, or curious about the future of AI, this is your go-to guide for building smarter, more authentic marketing strategies.
Podcast Insights
Content Themes
The podcast focuses on various themes including the integration of AI in marketing, human connection in sales, and ethical considerations surrounding AI. Episodes explore topics such as 'Navigating the AI-Powered Sales Landscape' with insights into sales automation tools, and 'Using AI to Boost Your Brand', which discusses the creative processes enhanced by AI in brand development.
Discover how to harness the power of AI without losing the human touch. Hosted by Mike Montague, Founder of Avenue9, this podcast delivers actionable insights to help small and mid-sized businesses market like big brands. With expert interviews, relatable success stories, and practical tips, we show you how to amplify your marketing efforts with AI tools that enhance—not replace—human creativity and connection. Whether you’re a business owner, marketer, or curious about the future of AI, this is your go-to guide for building smarter, more authentic marketing strategies.
In this episode of the Human-First AI Marketing Podcast, Mike Montague sits down with Michael Buckbee, founder of Knowatoa, to explore how the rise of AI assistants like ChatGPT, Claude, and Perplexity is reshaping the rules of discoverability. Michael challenges the idea that SEO is dead and instead reframes it as evolving—fast. The two dig into the shift from keyword rankings to AI-generated answers, the new role of content in driving buying decisions, and how companies can start showing up in AI tools that are replacing traditional search behavior.
Whether you're a CMO looking for the next lead gen edge or a marketer trying to future-proof your content strategy, this episode offers a clear, human-first roadmap. You'll learn why the most important answers about your brand shouldn't be hidden behind forms, how to publish content AI can actually read and recommend, and why challenger brands have more opportunity than ever to outsmart big players. If your search strategy still begins and ends with Google, it’s time for an upgrade.
Chapter
01:15 – What Knowatoa Does and the AI Search Landscape
02:45 – Is SEO Dead or Just Changing?
05:30 – How Google’s AI Overviews Are Reshaping Search
07:20 – Why Traditional Content No Longer Wins in AI
09:00 – The Buyer Journey Is Still Happening—Just in AI
11:30 – How Challenger Brands Can Beat Big Companies in AI
13:15 – What to Publish: Comparison Guides, FAQs, & More
15:00 – SEO for ChatGPT: What the LLMs Are Looking For
17:00 – Why Blocking Bots Could Be Costing You Visibility
18:45 – The Biscuits Framework & Ranking in AI Search
21:30 – This Is the Cheapest AI Will Ever Be
24:00 – Action Steps for B2B Marketers
26:00 – Outro & Where to Learn More
The Human-First AI Marketing Podcast is brought to you by Avenue9. We use artificial intelligence to amplify your unique voice, empower your marketing team, and enable your scaling business to achieve big-brand success.
Explore new avenues available with AI marketing at Avenue9.com.
We’re not just another AI company trying to build robots to replace you. We will help make you the hero. We’re marketers, too, and we get how important creativity, empathy, and human insight are when connecting with your ideal clients.
No matter where you’re starting from or how big your goals are, we turn modern marketing challenges into exciting opportunities. Let's get started with a discovery consultation!
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