The Growth Equation

The Growth Equation
Podcast Description
The Growth Equation is a podcast dedicated to helping Australian marketing agencies thrive in the ever-evolving world of digital marketing. We go beyond the surface level and dive deep into the "messy middle" of scaling a business – the challenges, the triumphs, and the lessons learned along the way.
Each episode features candid conversations with agency founders and leaders who share their experiences, strategies, and insights on topics such as:
- Navigating the Messy Middle: Overcoming common challenges in scaling operations, managing teams, and acquiring clients.
- Strategic Frameworks & Systems: Implementing effective processes for project management, client onboarding, and talent acquisition.
- AI & the Australian Market: Leveraging artificial intelligence and adapting to the unique opportunities and challenges in Australia.
- Growth Mindset & Well-being: Maintaining a healthy work-life balance and cultivating a resilient mindset for entrepreneurial success.
Whether you're a seasoned agency owner or just starting out, The Growth Equation provides valuable takeaways and inspiration to help you unlock sustainable growth and build a thriving business.
Podcast Insights
Content Themes
The podcast explores a range of content themes including navigating operational challenges, implementing strategic frameworks, leveraging AI in marketing, and fostering a growth mindset. Specific episodes delve into topics such as client loyalty in long-standing agencies, integrated marketing approaches versus specialization, and the essential balance between work and personal well-being for entrepreneurs.

The Growth Equation is a podcast dedicated to helping Australian marketing agencies thrive in the ever-evolving world of digital marketing. We go beyond the surface level and dive deep into the “messy middle” of scaling a business – the challenges, the triumphs, and the lessons learned along the way.
Each episode features candid conversations with agency founders and leaders who share their experiences, strategies, and insights on topics such as:
– Navigating the Messy Middle: Overcoming common challenges in scaling operations, managing teams, and acquiring clients.
– Strategic Frameworks & Systems: Implementing effective processes for project management, client onboarding, and talent acquisition.
– AI & the Australian Market: Leveraging artificial intelligence and adapting to the unique opportunities and challenges in Australia.
– Growth Mindset & Well-being: Maintaining a healthy work-life balance and cultivating a resilient mindset for entrepreneurial success.
Whether you’re a seasoned agency owner or just starting out, The Growth Equation provides valuable takeaways and inspiration to help you unlock sustainable growth and build a thriving business.
Ever wondered what it really takes to build a creative business from the ground up, spanning two continents? This episode gets into the nitty-gritty with Rachelle Saevil of Saevil Row. Join us as Rachelle shares the inside story of her branding studio’s journey, from its roots in Paris all the way to Sydney. We cover the surprising twists and turns she encountered along the way.
In this episode, we unpack:
The Saevil Row Story: Discover the inspiration behind the name and Rachelle’s bold leap of faith moving overseas to start it all. Plus, what it’s like running a business focused on tailor-made solutions for clients.
Real-World Challenges & Lessons: We get honest about the tough parts—like managing international finances and navigating tricky hiring situations. Rachelle also emphasizes the crucial role of mentorship, even if you don’t always follow every piece of advice immediately.
Growth & Innovation: Hear how Rachelle leverages AI tools to keep her business innovative. You’ll also learn how the power of simple word-of-mouth was a game-changer, nearly doubling her business in its early stages.
Rachelle brings a powerful and passionate message: trust your instincts and make things happen.
If you’re looking for genuine experiences, practical advice, and a good dose of inspiration, this episode is for you.
Connect with Rachelle Saeville:
- Website: https://www.saevilrow.co/
- LinkedIn: https://www.linkedin.com/in/rachelle-saevil-03739510/
Instagram:https://www.instagram.com/rachellesaevil

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