The Curiosity Current: A Market Research Podcast
The Curiosity Current: A Market Research Podcast
Podcast Description
Do you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night? Get swept away by the Curiosity Current: A Market Research Podcast about two world-leading market research experts who follow their natural curiosity to bring consumer insights to life.
Podcast Insights
Content Themes
This podcast revolves around themes such as market research innovation, the impact of AI on business strategy, and consumer behavior analysis. Episode examples include interviews with industry experts discussing the evolution of market research amid disruption and a spotlight on technology's role in shaping future insights, with a keen focus on real-world applications.
Do you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night? Get swept away by the Curiosity Current: A Market Research Podcast about two world-leading market research experts who follow their natural curiosity to bring consumer insights to life.
- Key customer retention insights from Verizon’s data analytics leader
- Evolution from data-supported to data-driven decision making
- Why customer experience trumps price in retention strategy
- Future of AI-powered personalization in customer loyalty
- Essential career advice for aspiring analytics professionals
- Why data science has evolved from a support function to the primary driver of marketing strategy
- How AI tools are transforming anomaly detection and freeing analysts to focus on strategic interpretation
- The truth behind price sensitivity myths and why customer experience matters more than discounts
- Why three-year device commitments are replacing two-year cycles and how this reflects changing consumer behavior
- How to approach retention strategies for specialized markets like public safety, where network reliability trumps price
- The delicate balance between personalization and privacy in AI-driven customer engagement
- Why understanding core business operations and customer behavior is more crucial than technical expertise alone
- How to leverage behavioral triggers and customer signals to predict and prevent churn without appearing intrusive
- Subhasish Nanda on LinkedIn
- Verizon on LinkedIn
- Verizon Website
- Stephanie Vance on LinkedIn
- Matt Mahan on LinkedIn
- The Curiosity Current: A Market Research Podcast on Apple Podcasts
- The Curiosity Current: A Market Research Podcast on Spotify
- The Curiosity Current: A Market Research Podcast on YouTube
Disclaimer
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