UNF*DGE YOUR MARKETING
UNF*DGE YOUR MARKETING
Podcast Description
A show where I chat with small-midsize business owners about their marketing mishaps, missteps and things that haven't gone as planned. And, most importantly, the lessons they’ve learned along the way for YOU, our listeners.
Podcast Insights
Content Themes
The podcast focuses on themes such as marketing strategies, business growth, and overcoming common pitfalls, discussing specific topics like the importance of personal branding on LinkedIn, the challenges of transitioning from referrals to proactive marketing, and strategies for effective email communication, with episodes providing actionable insights from guest experiences.
A show where I chat with small-midsize business owners about their marketing mishaps, missteps and things that haven’t gone as planned. And, most importantly, the lessons they’ve learned along the way for YOU, our listeners.
Marketing without a strategic foundation often leads to frustration and missed opportunities. Heather Kay, founder of Ready Aim Impact and a strength based development expert, shares her journey navigating marketing challenges and the lessons learned about finding the right support and leveraging your unique strengths.
In this episode, Kristi and Heather dive into the importance of clarity, partnership, and honest communication in marketing. Heather opens up about her experience hiring marketing providers who didn’t deliver as promised, the pitfalls of misalignment, and how she eventually reclaimed control by focusing on what truly works for her business.
You’ll discover:
- Why strengths based marketing empowers authenticity and effectiveness
- Lessons from navigating agency relationships and setting clear expectations
- The value of clear communication, milestones, and mutual accountability
- How to identify the right marketing support tailored to your business needs
- The importance of owning your marketing message and being actively involved
- Strategies to amplify your natural talents for sustainable growth
- Heather’s approach to simplifying marketing through systems and team alignment
If you want to unfudge your marketing by building on your strengths with clarity and confidence, this episode is packed with actionable insights.
Connect with Heather Kay:
- Website: readyaimimpact.com
- LinkedIn: Heather Kay
Enjoyed this episode? Subscribe, share, and leave a review so you never miss a chance to unfudge your marketing.
Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com
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