AI Role Models
AI Role Models
Podcast Description
AI Role Models is a podcast by ONE Strategy Studio that explores the transformative impact of artificial intelligence through candid conversations with pioneers in marketing, insights, and innovation. Each episode features industry leaders who share their authentic experiences navigating the AI revolution. We cover the spectrum - from early skepticism to breakthrough successes.
Episodes go beyond typical tech discussions to uncover the human side of AI adoption. Guests reveal personal journeys, practical challenges, and real-world outcomes they've achieved for global brands and consumers.
Podcast Insights
Content Themes
The podcast focuses on topics such as the impact of AI on marketing strategies, the challenges of AI adoption, and human-AI collaboration. Episodes frequently cover personal stories of skepticism turned success, best practices for integrating AI in brand strategy, and case studies showcasing innovative uses of AI, such as insights from CMOs who transformed their marketing approaches.
AI Heroes is a podcast by ONE Strategy Studio that explores the transformative impact of artificial intelligence through candid conversations with pioneers in marketing, insights, and innovation. Each episode features industry leaders who share their authentic experiences navigating the AI revolution. We cover the spectrum – from early skepticism to breakthrough successes.
Episodes go beyond typical tech discussions to uncover the human side of AI adoption. Guests reveal personal journeys, practical challenges, and real-world outcomes they’ve achieved for global brands and consumers.
AI Heroes: Didem Molay on AI, B2B Marketing, and Driving Innovation at Unilever Food Solutions 🎙️
In this episode of AI Heroes host Dave sits down with Didem Molay, Regional Marketing Director at Unilever Food Solutions, to explore how AI is transforming marketing in the B2B space and what it means for insights, innovation, and organisational change across global markets.
Didem shares her journey from leading iconic FMCG brands to overseeing marketing for the Greater Middle East & Africa region at Unilever Food Solutions, where she focuses on unlocking data-driven insights for chefs, restaurants, and catering businesses. She reveals how AI has become an everyday tool in her work from the personal “aha moment” of using ChatGPT to craft Instagram captions, to integrating One Strategy Studio’s AI-driven frameworks into regional innovation projects.
We also dive into:
How AI is reshaping B2B marketing and customer insights at scale
The balance between speed, cost savings, and human creativity in marketing research
Why breaking down silos and cross functional collaboration is critical in the AI era
The challenges of adoption in large organisations and how to bring skeptical stakeholders on board
The role of synthetic personas and the evolving frontier of AI driven research in hard to reach audiences
Practical strategies for training, experimentation, and building comfort with AI tools across teams
If you are navigating the intersection of AI, insights, and marketing whether in B2B, FMCG, or global enterprises this episode offers candid lessons, challenges, and real world takeaways from a leader pioneering AI adoption at scale.
Connect with Didem on LinkedIn.
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