LinkedIn Marketing Mastery

LinkedIn Marketing Mastery
Podcast Description
In this show, we’re digging deep into the fundamentals of marketing, and interviewing experts weekly who actually use LinkedIn to build their businesses.
If you’re tired of the same old rat race tactics and ready to see real results, you’re in the right place.
→ Hit the Follow button and let's start!
Podcast Insights
Content Themes
Delves into various aspects of marketing strategies on LinkedIn, with themes such as effective lead generation, personal and business branding, storytelling for sales, and leveraging content marketing. Recent episodes include insights on automated lead generation techniques and the impact of mindset on business revenue.

In this show, we’re digging deep into the fundamentals of marketing, and interviewing experts weekly who actually use LinkedIn to build their businesses.
If you’re tired of the same old rat race tactics and ready to see real results, you’re in the right place.
→ Hit the Follow button and let’s start!
Important notes: https://createandearn.com/sm
From working with some of the biggest names on LinkedIn to growing his own following past 70,000 whilst building his LinkedIn coaching, in this episode, Nick reveals what he did and how he'd do it again.
Follow Nick: https://www.linkedin.com/in/nbroekema/
Follow Dana: https://www.linkedin.com/in/dana-daskalova/
Follow Fran: https://www.linkedin.com/in/francallado/
Chapters
00:00 Introduction and Overview of LinkedIn Marketing Mastery
02:40 Understanding Content Design on LinkedIn
04:57 The Importance of Visibility on LinkedIn
07:54 Convincing Established Businesses to Engage on LinkedIn
12:03 The Reality of Lurkers on LinkedIn
14:51 Quick Tips for Gaining Visibility on LinkedIn
15:47 The Value of Consistency in Content Creation
21:54 Framework for Leveraging LinkedIn for Business
29:24 Transitioning from Content to Sales Calls
30:54 Navigating Organic Reach Challenges on LinkedIn
41:01 Evolving Content Strategies
44:32 Leveraging AI in Content Creation
51:14 Building Credibility as a Newbie

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