Work This Way
Work This Way
Podcast Description
Welcome to Work This Way by FOUNDRY, a new business podcast speaking to real people. No wannabe influencers, no nonsense pseudo health advice, just real human stories across the UK. Our members, partners and ambassadors speak to us about their business stories, sharing the ups and downs, the ugly truth about work in the 21st century.Here's the pitch, 25 minutes of your life, once a week, to learn about an interesting person and business. They could be your future business partner, customer, lover or a friend. I'm Adam your host, and I cannot wait to share these awesome people and their stories with you.
Podcast Insights
Content Themes
The podcast covers a variety of themes including entrepreneurship, recruitment, cultural dynamics of work environments, and personal growth stories. For instance, the inaugural episode features Alice Coates discussing her transition from poultry farming to becoming an international recruiter, highlighting her insights on company culture and networking in different geographical contexts.

Welcome to Work This Way by FOUNDRY, a new business podcast speaking to real people. No wannabe influencers, no nonsense pseudo health advice, just real human stories across the UK. Our members, partners and ambassadors speak to us about their business stories, sharing the ups and downs, the ugly truth about work in the 21st century.
Here’s the pitch, 25 minutes of your life, once a week, to learn about an interesting person and business. They could be your future business partner, customer, lover or a friend. I’m Adam your host, and I cannot wait to share these awesome people and their stories with you.
In this episode of Work This Way, Nikola Pottinger shares her journey from driving a Cadbury van to building and ultimately closing her own craft subscription business, Little Miss Sew'n'Sew. With honesty and reflection, Nikola talks about how ambition shaped her early career and the realities of balancing big goals with motherhood.
She explores launching a fabric shop, pivoting into e-commerce, and experiencing rapid growth during the COVID-19 pandemic. But as demand shifted post-pandemic, overstocking and financial pressure led to some of the toughest decisions of her life, including voluntary liquidation.
Nikola opens up about the emotional impact of that chapter, the lessons learned from listening to both heart and head, and how those experiences shaped her next step as an operations manager at FOUNDRY. A candid conversation about resilience, perspective, and starting again.

Disclaimer
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