The launch goes well. The energy is high. Everyone's talking about it. 

Come back in three months. 

The final episode in the series tackles the part most organisations get wrong: what happens after the initial momentum fades and the stresses and strains of the day job loom. Without deliberate reinforcement, old habits will win out every time.

Imogen and Amanda share five practical ways to make change stick for the long term. From baking new behaviours into the systems, to closing the skills gap before it becomes a confidence gap, to measuring whether people are actually doing things differently, rather than just opening the email. 

Writing the case for change is the easy bit. Making it last is a different challenge entirely.

Imogen Hitchcock and Amanda Pierce have a clear purpose: creating communications (and communicators) that spark action, drive growth, and build lasting influence. Between them, there’s not a question or crisis they haven’t faced. From the everyday “could you just…” to high-stakes challenges, they’re here to share their insights and help you thrive.

They'd love your stars, favourites, and follows. Please, give them the social validation they crave ;)