StartToBlockchain

StartToBlockchain
Podcast Description
StartToBlockchain by Venly explores how established companies are leveraging blockchain to unlock new value. Focusing on real-world use cases, each episode brings together industry experts and enterprise leaders to share how this technology drives supply chain transparency, enhances customer engagement, and enables asset tokenization.Designed for forward-thinking business leaders, this podcast shows you how to integrate blockchain’s benefits without disrupting the foundations of your success.
Podcast Insights
Content Themes
The podcast focuses on themes such as supply chain transparency, customer engagement, and asset tokenization. Specific episodes, like the one featuring Koen Vingerhoets, highlight practical use cases and the role of blockchain in initiatives like the EU's Digital Product Passport, providing actionable strategies that businesses can adopt.

StartToBlockchain by Venly explores how established companies are leveraging blockchain to unlock new value. Focusing on real-world use cases, each episode brings together industry experts and enterprise leaders to share how this technology drives supply chain transparency, enhances customer engagement, and enables asset tokenization.
Designed for forward-thinking business leaders, this podcast shows you how to integrate blockchain’s benefits without disrupting the foundations of your success.

In the third episode of our StartToBlockchain podcast, Stefan Colins, CMO at Venly, sits down with Erwin Voloder, Head of Policy at the European Blockchain Association (EBA), to discuss how blockchain regulation is shaping enterprise adoption in Europe.
Regulation is often seen as a barrier, but Erwin explains how MiCAR (Markets in Crypto-Assets Regulation) is actually creating new opportunities for businesses. With deep experience at the European Central Bank, European Commission, and now the EBA, he provides a clear-eyed view of blockchain compliance, enterprise adoption challenges, and the future of regulation.
The conversation covers a wide range of critical topics, from navigating fiat on/off-ramps to the debate between private and public blockchains and the evolving role of digital product passports (DPPs) in supply chain transparency. Erwin also shares insights on how companies can stay ahead of regulatory changes and why enterprises should embrace compliance rather than fear it.
Key topics include:
- MiCAR’s impact on blockchain adoption and enterprise strategy
- The biggest misconceptions businesses have about blockchain compliance
- Challenges and solutions for integrating fiat on and off-ramps
- How enterprises should think about private vs. public blockchains
- The future of blockchain regulation and what businesses should prepare for
This podcast is part of our free StartToBlockchain Innovator Program, which offers hands-on learning for business leaders. With expert-led webinars, personalized consultations, platform credits, and dedicated support, we’ll help you see if blockchain fits your business.
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