Social Proof

Social Proof
Podcast Description
Adrian Alfieri, Founder at Verbatim, talks through real-time tactics, lessons, and stories with some of the top content and marketing leaders in the B2B ecosystem.
Podcast Insights
Content Themes
The podcast focuses on various aspects of B2B marketing and content strategy, with episodes discussing real-time tactics, scaling startup strategies, and the impact of short-form video in marketing. For example, Karine Hsu shares insights on building a social media management tool, while Simran Sandhu discusses effective techniques for leveraging short-form video on platforms like LinkedIn.

Adrian Alfieri, Founder at Verbatim, talks through real-time tactics, lessons, and stories with some of the top content and marketing leaders in the B2B ecosystem.
In this episode of Social Proof by Verbatim, I chat with Karine Hsu, Founder of Assembly, a next-gen social media management platform trusted by top tech companies. Karine shares how Assembly was born out of frustrations with existing tools and dives deep into their scrappy early go-to-market strategy. From leveraging her network to mastering content marketing, Karine breaks down what it takes to scale a startup in the marketing tech world.

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