Welcome to the latest episode of The Startup Game, where we have honest conversations about running a business – the incredible highs and the terrifying lows and how it takes hearing the stories from another business owner to understand why on earth we do it to ourselves.

We can fight it as much as we like, but for many smallbusinesses, LinkedIn is where we go to meet our next new leads – or at least we hope it is.  Often, the interactions wehave on social media platforms like this can leave a lot to be desired, and my guests Jodie Newman and Sasi Krishnan and I discuss the finer points of how you reach out to new connections, how to build a rapport with them before you go in with the big sell and in one case, how it is not advisable to engage with Harley Davidson riders.

Just before we head into the conversation I just wanted toput a shout out to founders everywhere listening in – I want you to come and join the conversation! I’m looking to bring as many new and seasoned founders onto the show, to give you a voice but most importantly, to help listeners hear the reality of running your own business and to feel less like they are theonly one going through it.  If you want to come on or you have any questions, please reach out to us on Instagram @thestartupgamepodcast and we can get it sorted.  Come and join us.

Now onto the episode.

Guests:

Jodie Newman, The Business Allotment

It's the place where businesses grow creatively.

It’s an Allotment, but for businesses.
It’s about growing, using the power of ideas.
It’s for business owners and freelancers who want a different way of looking at business growth.
I’ve been running the Business Allotment for over 23 years, building it on my belief that great ideas grow businesses. Creativity is the bedrock on which you can create a business that does things differently, stands out from the otherbusinesses around it, and let’s not be shy, allows you to have fun. (May the God of Gravitas strike me down, but there is no creativity without fun).
I'm not an expert in your business, but I am an expert in helping you see your business challenges in a whole new way, and working creatively with you to come up with shedloads of fresh, practical ideas to move your business forward.

Ideas that actually work.

A quick get-to-know me word collage: trained RCA furnituredesigner, mother of two family/business juggler, book writer (two so far), amateur ceramicist obsessed with cacti, craft obsessive.

https://www.linkedin.com/in/jodienewman/

Sasi Krishnan, Sasi Samyal

My name is Sasi Krishnan, and my passion for healthy livingand good friendship has always been connected with the kitchen. A healthy and well-presented meal of delicious food has always been the centerpiece of healthy and warm conversation and community. I am a passionate cook. Good food is my passion. I enjoy cooking for friends and family, sharing recipes and conducting forums for those who also love good food.    Inventive cooking, injecting healthyalternatives without sacrificing brilliant flavour. This is Sasi Samyal.   Whether you are curious to learn aboutIndian Food or to have a go at tasting and joining in the conversation, Sasi Samyal welcomes you to experience the very best flavors from the most natural and classic dishes.   I’m also a speaker and love presenting on Philosophy of Indian food and/or mindset and motivation, where I share my journey from “Sasi to Sasi Samyal.

https://www.linkedin.com/in/sasi-krishnan-81ba583/.*+–8