Owner Insights
Owner Insights
Podcast Description
Owner Insights is a podcast that dives into the stories of business owners who have built great businesses. Hosted by James Orchard, Managing Director of Accru Harris Orchard, each episode is a candid conversation with a different business owner. Together they explore the business origins, challenges, and lessons learned along the way. These aren’t step-by-step guides on how to run a business but insightful discussions filled with personal stories of growth, resilience, and unique paths to success. Join us to discover what it truly takes to build a great business from those who've done it.
Podcast Insights
Content Themes
The podcast explores themes of entrepreneurship, resilience, and personal growth, with episodes highlighting individual journeys like Angus Sobels’ purposeful wealth creation from loss and Scott Salisbury’s rise in the construction industry and football. Each conversation delves into the unique challenges and successes faced by business owners, offering lessons grounded in personal experiences.

Owner Insights is a podcast that dives into the stories of business owners who have built great businesses. Hosted by James Orchard, Managing Director of Accru Harris Orchard, each episode is a candid conversation with a different business owner. Together they explore the business origins, challenges, and lessons learned along the way. These aren’t step-by-step guides on how to run a business but insightful discussions filled with personal stories of growth, resilience, and unique paths to success. Join us to discover what it truly takes to build a great business from those who’ve done it.
This episode of Owner Insights features Danny Di Iorio from Aquamate – a business whose journey has been far from linear. A believer in the ‘seven-year itch’ and regularly shaking things up, Danny had a strong first chapter with Aquamate, helped by a large-scale drought in Australia that boosted demand for their steel water tanks. But when the drought broke and the GFC hit, turnover declined for almost a decade.
That downturn led Danny to rethink the business, but a move into the Oil and Gas industry didn’t go well. Many lessons were learnt, and a refocus on being the best in the world at something got the business back on track. The catalyst came from an unlikely source – a Texan goat farmer, prompting Aquamate to develop a flat-pack design that opened the US market.
Today, the US accounts for 30% of Aquamate’s $12 million revenue and is expected to overtake the Australian side, all still manufactured in Adelaide. Aquamate is now exploring a Big Science project in South America that could require up to 4,000 tanks – and with global demand rising, Danny is gearing up for the most ambitious chapter in the company’s history.

Disclaimer
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