Software Sales Simplified: MOVE to Success
Software Sales Simplified: MOVE to Success
Podcast Description
Our show discusses challenges Enterprise and Technical Sales teams encounter every day and creative ways to overcome them. Kevin and Matt have over 50 years experience selling Enterprise Software solutions, running sales teams, leading implementations, and driving consulting practices with some of the biggest companies in the world.
Kevin and Matt, authors of "Winning Faster: The MOVE Methodology", share their experiences with listeners and guests; exploring how technology is changing selling, consulting, and business.
Visit us at https://www.strategicsalesoptimization.com/
Podcast Insights
Content Themes
The show focuses on practical strategies for overcoming challenges in enterprise and technical sales, highlighting topics such as buyer behavior shifts, the role of technology in selling, and building trust with clients. Recent episodes include discussions on selling value in software and best practices for sales and marketing alignment.

Our show discusses challenges Enterprise and Technical Sales teams encounter every day and creative ways to overcome them. Kevin and Matt have over 50 years experience selling Enterprise Software solutions, running sales teams, leading implementations, and driving consulting practices with some of the biggest companies in the world.
Kevin and Matt, authors of “Winning Faster: The MOVE Methodology”, share their experiences with listeners and guests; exploring how technology is changing selling, consulting, and business.
Visit us at https://www.strategicsalesoptimization.com
This Week's Episode:
In this episode of Software Sales Simplified: Move to Success, Kevin and Matt catch up with Mark Krebs, a seasoned software sales leader with a diverse background in startups, accounting, and software. They explore the challenges of scaling sales organizations, the importance of process and methodology, authenticity in sales, and the psychological aspects of leadership and startup success.
About our Guest – Mark Krebs:
Mark Krebs is a seasoned sales and revenue leader with more than 20 years of experience in scaling high-growth software ventures and startup businesses. He currently serves as Vice President of Global Sales at Celebrus, and earlier in his career was part of the founding sales leadership team at OpinionLab, a SaaS company that was acquired by Verint Systems; prior to his SaaS work he trained and practiced as a CPA and senior auditor in Arthur Andersen’s entrepreneurial division.
Where to Learn More About Mark / Celebrus:
You can find Mark's profile on LinkedIn: Mark Krebs on LinkedIn
Check out Celebrus here: Celebrus Homepage
Chapters
00:00 Introduction to Software Sales Simplified
01:05 Understanding Sales Organizations' Challenges
05:57 Mark Krebs: Insights from Experience
09:33 The Psychology of Sales Leadership
14:40 Navigating Market Maturity and Customer Understanding
18:59 The Importance of Curiosity in Sales
23:59 Identifying Sales Theater
29:24 Metrics and Methodologies in Sales
35:07 Leadership and Accountability in Sales
41:05 Final Thoughts and Advice for Sales Leaders
47:42 Like, Follow, Subscribe – See You Next Episode
About Software Sales Simplified:
Visit us at: https://www.strategicsalesoptimization.com/
Follow us on Linkedin: https://tinyurl.com/2tcx7mjx
Send us your questions at - [email protected]
”What is a Sales Engineer?” – Education Series on YouTube:
https://www.youtube.com/playlist?list=PLxuHbkRfIWtVj_Hg1GYBIg-o5M-icJLn0
Get Your Copy of ”Winning Faster”!
Available Here:
https://www.strategicsalesoptimization.com/move-book
Why Listen to Software Sales Simplified?
Make Software Sales Simplified: MOVE to Success, your go-to podcast for mastering enterprise software sales through authentic customer engagement and actionable consulting insights. Join us for each episode as we break down proven strategies and real-world experiences to help you build trust, close deals, and drive long-term success along your Enterprise Software Sales or Consulting journey.
Copyrighted Broadcast:
Thank you for tuning in to Software Sales Simplified: MOVE to Success. This podcast is produced by and is the sole property of Strategic Sales Optimization LLC, copyright 2025 and 2026. Reproduction or use of this broadcast in whole or in part without express written permission from Strategic Sales Optimization LLC is strictly prohibited. All rights reserved.

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.