In this episode of Barbecue Catering Smarts, Michael Attias welcomes Kendal Handy, Co-Owner of Hambone’s BBQ Smokehouse, for a fresh look at what the next generation can bring to a family-owned barbecue business. At just 19 years old, Kendal is already getting hands-on experience across the operation—from learning the pits and family recipes to marketing, social media, catering sales, networking, and business development. He shares how growing up around the restaurant sparked his interest in helping Hambone’s grow, and why his goal is to help build the family business into something that can continue for generations. Kendal dives into how he’s using TikTok and social media trends to reach new audiences, including how one piece of content generated thousands of views and helped bring new faces into the restaurant. He also shares how he’s creating catering opportunities through college athletics, corporate relationships, churches, referrals, and good old-fashioned networking. Michael and Kendal also discuss the importance of creating a distinctive brand, including Hambone’s vision for “California Barbecue” and its signature California sauce, as well as why building genuine relationships with catering customers can lead to referrals and long-term growth. Plus, they explore how younger team members can bring valuable new skills and perspectives into an established restaurant—from social media and technology to AI, data, sales, and automation. Whether you’re looking to grow catering sales, reach a younger audience, or bring the next generation into your family business, this episode is a reminder that sometimes your next great growth idea may already be inside your restaurant. Barbecue Catering Smarts is sponsored by CaterZen Catering Software, helping BBQ restaurants save time, streamline catering operations, and increase catering sales.