Podcast Growth Tools for Entrepreneurs
Podcast Growth Tools for Entrepreneurs
Podcast Description
For podcasters ready to take their show to the next level, Podcast Growth Tools delivers proven strategies and actionable guidance to grow your audience intentionally. Designed for established podcasters, we dive deep into step-by-step tactics and marketing initiatives that drive real results. Plus, hear from industry-leading experts behind some of the world’s most successful podcasts as they share their stories, lessons, and secrets to success. Whether you're looking to boost downloads, increase engagement, or refine your marketing, this podcast is your go-to resource for growth.
Podcast Insights
Content Themes
The podcast covers a wide range of topics centered around podcast growth, marketing strategies, and audience engagement. Episodes discuss specific themes such as storytelling techniques, SEO optimization for show notes, marketing strategies from leading platforms, and the impact of AI and video on podcasting. For instance, Episode 5 features Dr. JJ Peterson discussing ways to hook listeners through storytelling, while Episode 4 dives into creating SEO-rich show notes to increase discoverability.
Podcast Growth Tools is a stategy-first, empowering podcast for established female podcasters who are ready to grow their audience and turn listeners into leads with proven strategies. Hosted by Kylee Chandler, a podcast growth strategist who has helped shows like Amy Porterfield’s Online Marketing Made Easy grow to over 1 million downloads per month, this show delivers proven strategies, marketing tools, and real-world examples so you can finally connect your podcast to true business growth. She’s also supported clients like Cathy Heller, and countless others.
If you’re feeling like your podcast is siloed in your business, struggling to convert listeners into email subscribers, or wondering why downloads aren’t translating into revenue, this podcast meets you where you are—with actionable growth strategies, industry insights, and expert interviews. Whether you’re navigating content planning, lead generation, or monetization, each episode is designed to help you take intentional steps that grow both your show and your bottom line.
With nearly a decade of experience in the podcasting industry, Kylee pulls back the curtain on what really works—sharing the exact strategies she’s used to help top entrepreneurs generate 20k+ leads, grow podcast audiences by 200%+, and build funnels that actually convert.
What you’ll hear:
– Step-by-step marketing strategies to grow podcast downloads and your email list
– Proven podcast-centric funnel tactics that turn listeners into paying customers
– Expert interviews with industry leaders sharing their playbooks for podcast success
If you’re asking the following questions, you’re in the right place:
– How do I grow my podcast audience without burning out?
– How do I turn listeners into email subscribers and paying clients?
– What podcast metrics actually matter for growth?
– How do I finally connect my podcast to real revenue?
This is the podcast for you when you’re ready to stop chasing vanity metrics and start building a podcast that fuels your business. Tune in to Podcast Growth Tools and take the next step toward turning your show into your #1 growth engine.
What if a few micro tweaks could grow your podcast by 43% in three months without a heavy lift? That is exactly what happened for my guest Kellie Lupsha, and in this episode she is sharing everything she did.
Kellie is the host of Thriving in Midlife, a former physical therapist turned entrepreneur who helps women navigate their 40s, 50s, and beyond through health optimization and wellness. She publishes two episodes a week, runs a women’s membership and an intensive 12-week program, and recently built two quiz funnels that completely changed what she knows about her audience.
Kellie was one of my students in my beta mastermind, and she is one of the best implementers I have ever worked with. After making small, strategic changes to her podcast titles, descriptions, and show notes, she saw 43% growth in downloads in just three months. Then she switched to Captivate, applied everything she had learned about SEO, and matched four years of total downloads in just four months.
In this episode of Podcast Growth Tools, Kellie shares the exact changes she made, what surprised her most about her quiz data, how she manages two episodes per week without burning out, why her first membership failed and how it led her to build a better podcast, and her honest advice for anyone wondering whether podcasting is worth the long game commitment.
Here’s a glance to the episode:
- How Kellie grew her podcast downloads by 43% in three months through micro tweaks
- How she matched four years of total downloads in just four months after switching platforms and optimizing for SEO
- The two biggest needle movers: SEO-optimized titles and quiz funnels
- Why her quiz data surprised her and told her exactly who to create content for
- How she built two new quizzes after learning the process (one product-based, one for audience segmentation)
- Why quizzes outperform traditional PDF lead magnets for driving email opt-ins
- How she publishes two podcast episodes per week with minimal editing and a VA
- Why her first $19 membership failed and what it taught her about what her audience actually wanted
- Why raw, unpolished podcast content is connecting with female audiences more than ever
- Her strategy for finding and vetting guests through relationships instead of cold pitches
- Why building an email list from day one is the number one thing she wishes she had done sooner
- Her advice for anyone thinking about starting a podcast: the 10-episode test
- “It is never crowded because nobody is in your space”
Timestamps:
- 4:00: How she started podcasting during COVID and let the show evolve
- 6:35: Why her first $19 membership failed and what it taught her
- 7:30: How she realized her audience wanted conversations, not courses
- 8:45: Letting your podcast name and format change without fear
- 9:15: How she publishes two episodes per week
- 10:05: Batching content, minimal editing, and hiring a VA
- 12:05: Why raw and real content is winning with female audiences
- 16:05: How her podcast feeds into her business
- 16:30: Why she never looked at her analytics before the mastermind
- 17:15: Her goal to guest on more podcasts in 2026
- 18:05: Finding and vetting guests through relationships
- 21:30: Creating content from program questions and real life experiences
- 25:00: Why two or three conversations give you your best episode topics
- 27:05: The two biggest aha moments from the mastermind
- 27:25: SEO in podcast titles and show notes
- 28:05: Why quizzes outperform traditional lead magnets
- 28:30: How her first quiz drove leads and what she learned
- 29:00: Building two new quizzes
- 30:05: The quiz data surprise: what she expected vs. what happened
- 31:05: How the quiz told her exactly who to create content for
- 32:55: Why the curated quiz experience creates raving fans
- 34:25: The growth results: 43% in three months, four years of downloads in four months
- 36:05: Why monthly analytics tracking is now part of her workflow
- 36:25: Advice for anyone thinking about starting a podcast
- 37:00: The 10-episode test
- 38:25: It is never crowded because nobody is in your space
Your Next Steps
If you want weekly insights on podcast growth, marketing strategy, and turning listeners into subscribers, join the newsletter at: www.podcastmarketinghub.com/subscribe
Take the Podcast Growth Quiz: www.podcastmarketinghub.com/quiz
Mentioned in This Episode
Connect with Kellie
- Podcast: Thriving in Midlife (available on all major podcast apps)
- Instagram:@kellielupsha
Connect with Kylee
- Website:podcastmarketinghub.com
- Podcast:Podcast Growth Tools
- Instagram:@kyleejchandler
Let’s Connect!
Share your favorite takeaway from this episode or tell me your hot take on virality. DM me on Instagram at@thepodcastmarketinghub.
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