Leanne on Demand Daily with Leanne Hughes
Leanne on Demand Daily with Leanne Hughes
Podcast Description
Leanne on Demand is your unfiltered backstage pass to bold ideas, fresh perspectives, and the messy magic of life beyond the boardroom. Think of it as your daily dose of scrappy creativity, served up while I’m walking, working in public, or just living out loud.Every day, I’ll bring you real-time reflections on business, leadership, and the random sparks of inspiration that pop up along the way. From behind-the-scenes peeks into my work to off-the-cuff chats with brilliant minds (or solo rants while I’m on a run), these bite-sized episodes are all about keeping it raw, relatable, and ridiculously actionable.This isn’t your typical polished business podcast – no overthinking, and no-fluff.Perfect for big thinkers, go-getters, and anyone itching for a fresh perspective on how to show up, take action, and make moves.New episodes drop daily. Grab your headphones and let’s take this outside.
Podcast Insights
Content Themes
The podcast tackles various themes including business insights, leadership challenges, personal growth strategies, and creative inspiration. For instance, episodes explore unconventional leadership styles, unique customer service approaches, and the impact of mental resilience on career success. Specific topics range from the concept of 'confirmation culture' to practical tips for public speaking and personal productivity.
Leanne on Demand is your unfiltered backstage pass to bold ideas, fresh perspectives, and the messy magic of life beyond the boardroom.
Think of it as your daily dose of scrappy creativity, served up while I’m walking, working in public, or just living out loud.
Every day, I’ll bring you real-time reflections on business, leadership, and the random sparks of inspiration that pop up along the way.
From behind-the-scenes peeks into my work to off-the-cuff chats with brilliant minds (or solo rants while I’m on a run), these bite-sized episodes are all about keeping it raw, relatable, and ridiculously actionable.
This isn’t your typical polished business podcast – no overthinking, and no-fluff.
Perfect for big thinkers, go-getters, and anyone itching for a fresh perspective on how to show up, take action, and make moves.
New episodes drop daily.
Grab your headphones and let’s take this outside.
In this episode, I’m sharing an unexpected update on my next book, Work Fame: Get the Projects, Promotions, and Perks You Deserve.
Check out the book pre-order site!
What started as a routine conversation with my publisher quickly turned into a full-blown pre-order campaign. I discovered the book was already available online for pre-order, sooner than expected, which meant it was time to shift gears and start thinking seriously about marketing.
Rather than following the same approach I used for The 2-Hour Workshop Blueprint, I wanted this campaign to reflect the themes of the book itself. Fame, recognition, visibility and earning opportunities are all central ideas in Work Fame, so I built a campaign around those concepts, including something I’m calling the Wall of Work Fame.
I’m also sharing the ambitious goal I’ve set for the launch. A goal that many people would consider unrealistic in the Australian business book market.
In this episode, I talk about:
- Why securing a publishing deal with Wiley changed the way I think about book launches
- The journey of developing the core framework behind Work Fame
- How I approached marketing differently from my first book
- The inspiration behind the Wall of Work Fame
- Why I immediately set a target of 1,001 pre-orders
- The surprising momentum generated before any public launch announcement
- The generous support from early champions and bulk purchasers
- What I’m learning about visibility, recognition and audience engagement in real time
Key takeaways
- Marketing works best when it reflects the product you’re promoting.
- Ambitious goals can create energy and focus when they feel meaningful.
- Early momentum often comes from trusted relationships, not broad audiences.
- Recognition can be a powerful motivator when thoughtfully incorporated into a campaign.
- Sometimes the most exciting opportunities arrive before you feel fully prepared.
Resources mentioned
- Work Fame: Get the Projects, Promotions, and Perks You Deserve
- The 2-Hour Workshop Blueprint
- Manus AI
- Jia Jiang and his book Rejection Proof
- Jia Jiang’s TED Talk on 100 Days of Rejection
- Matt Stewart and The Custodian Way
A final thought
This project has been quietly unfolding behind the scenes for months. To see so much support before a public announcement has been both surprising and encouraging. The road to 1,001 pre-orders is still a long one, but it’s a challenge I’m excited to pursue.
Thanks for listening.
Sign up for free for my best articles every week: Work Fame.
Show notes for every episode at https://podcast.leannehughes.com
P.S. Ready to take things up a level? Here are some ways I can help:
- Watch My Speaker Reel: Let’s energise your next event.
- Get My Book: Design your workshops fast using The 2-Hour Workshop Blueprint.
Let’s connect on all the channels:
Visit my website: leannehughes.com
Email me: [email protected]
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