Agency Ascend

Agency Ascend
Podcast Description
Agency Ascend is a podcast for insurance agents and agency owners who are looking for resources to scale their business. The show is hosted by CEO, Chris Sterlacci, and other staff members of CAA to bring you tools and guidance on how they help Agency Owners turn their business into a major asset.
Podcast Insights
Content Themes
The podcast covers a range of critical themes such as agency growth, mentorship, technology in insurance, and strategic partnerships. Episodes feature discussions on topics like transitioning from captive to independent agency models, improving metrics like quote-to-bind ratios, and leveraging tools from Access Plus, with specific examples including deep dives into initiatives by the Independent Insurance Agents of Dallas.

Agency Ascend is a podcast for insurance agents and agency owners who are looking for resources to scale their business. The show is hosted by CEO, Chris Sterlacci, and other staff members of CAA to bring you tools and guidance on how they help Agency Owners turn their business into a major asset.
In this episode of Agency Ascend, hosts Chris and Jessica sit down with Wes Spencer, co-owner of Spencer Insurance DFW, for a masterclass in agency growth and strategic decision-making.
Wes shares how he and his brother navigated the transition from a captive agency to full independence—one of only eight agencies nationwide to take advantage of Nationwide’s Partner Choice buyout. He explains how they built a thriving, referral-driven business by prioritizing relationships, client education, and niche commercial markets. Wes also dives into the role of faith and stewardship in leadership, and why long-term thinking beats chasing short-term margins.
This is Part 2 of our conversations with Spencer Insurance DFW. See our previous episode with his brother, James Spencer.
Shares:
Chris: Learned Optimism by Martin Seligman
Jessica: How To Win Friends and Influence People by Dale Carnegie
Wes: I Cor 16:13-14 – ”13 Be watchful, stand firm in the faith, act like men, be strong. 14 Let all that you do be done in love.” (ESV)
About the Show
Agency Ascend is a podcast for insurance agents and agency owners who are looking for resources to scale their business. The show is hosted by Managing Partner, Chris Sterlacci, and other staff members of CAA to bring you tools and guidance on how they help Agency owners turn their business into a major asset.
CoVerica Agency Alliance is a strategic master agency of SIAA, the fastest growing agency partnership in the country. Our “integrator” model combines the best aspects of each partnership model — clusters, aggregators, franchises — to create a one-of-a-kind partnership that enhances distribution and drives organic growth. As a top insurance agency strategic partner in Texas, we offer solutions to greatly strengthen your agency’s position in the market.
New episodes drop triweekly on Wednesdays. Please drop us a line if you have a question or suggestion; you can reach us at [email protected]. Finally, if you like the podcast, we encourage you to subscribe and leave us a review.
Visit us at www.covericaaa.com

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