PR in the Real World
PR in the Real World
Podcast Description
PR in the Real World offers a unique perspective into the world of PR through the lens of an independent, award-winning, regional PR agency, Viva.The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector.The podcast highlights Viva's ethos that PR should be impact-driven, and guests offer tips on how to gain real-world results without necessarily relying on huge budgets or celebrity names. Hosted on Acast. See acast.com/privacy for more information.
Podcast Insights
Content Themes
The podcast explores themes centered around public relations, marketing strategies, and community influence, with episodes featuring practical advice on topics like employee ownership, securing broadcast coverage, and crisis communications within law enforcement.
PR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR’s UK Small PR Consultancy of the Year.
The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector.
The podcast highlights Viva’s ethos that PR should be impact-driven, and guests offer tips on how to gain real-world results without necessarily relying on huge budgets or celebrity names.
Hosted on Acast. See acast.com/privacy for more information.
Carl Hudspith moved from a 19,000-circulation Lancashire paper to press officer at the National Farmers Union, and now runs media relations for the University of Lancashire (formerly UCLan). He talks to Tony Garner about why farmers became better storytellers than the institutions representing them, how local papers and social media now reach readers a press release can’t, and why Clarkson’s Farm succeeded where years of NFU campaigning on bovine TB could not. A conversation on journalism, local news and reputation.
Hosted on Acast. See acast.com/privacy for more information.
Disclaimer
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