In this episode of The CEO Moves, host Kurt Zelch sits down with Bryn Tindall of Rebellion Group to dive into the fascinating science behind what makes a marketing message that truly connects.
Bryn shares insights from groundbreaking neurolinguistic research, showing how the words we use can reveal deep decision-making patterns—even before we’re conscious of them. 
Kurt and Bryn also explore how understanding these patterns helps businesses communicate more authentically and effectively, without manipulation, drawing inspiration from classic marketing wisdom.

I hope you enjoy this episode!

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 – Kurt and the CEO Moves podcast team

Connect with Kurt Zelch on LinkedIn: https://www.linkedin.com/in/kurtzelch/
Visit the Leap Business Advisors website here: https://leapbusinessadvisors.com/

Listen to The CEO Moves on these podcast platforms:
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Apple Podcasts: https://podcasts.apple.com/us/podcast/the-owners-journal/id1788864093 
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#theceomoves #adamtucker #atcne #kurtzelch #missiondrivenleadership #addictiontreatment #cultureofcollaboration #ceostrategy #LeadershipDevelopment #CEOStrategy #BusinessGrowth #StrategicLeadership #LeadershipJourney #OwnerOperator #GrowthStrategies #DecisionMaking #TeamCulture #LeadershipLessons #OperationalExcellence The Owner’s Journal / CEO Moves is a podcast hosted by Kurt Zelch, offering candid conversations and tactical insights for owners, founders, and CEOs navigating the complex world of leadership and business growth. From operational strategy to leadership mindset, each episode dives into the realities of building a high-performing company. Learn how seasoned leaders make decisions, adapt to challenges, and drive success – all from a first-hand perspective.