Choose Your Hard
Choose Your Hard
Podcast Description
Choose Your Hard is the podcast that dives deep into the grit, resilience, and raw strength it takes to build a business. Hosted by Travis Jansen, each episode brings you inspiring stories of entrepreneurs who’ve faced the crossroads of challenge and choice—and emerged stronger. From the blood, sweat, and tears of startup life to the breakthroughs that redefine success, we’re here to show you that every path is hard, but you get to choose your hard.Tune in weekly to ignite your entrepreneurial fire with real-world insights, unfiltered conversations, and actionable lessons to fuel your journey. Whether you’re just starting out or scaling your empire, this is your roadmap to thriving in the face of adversity. The question is: which hard will you choose?
Podcast Insights
Content Themes
The podcast focuses on themes of grit, resilience, and entrepreneurial strength, with episode examples like the premiere featuring Phil Jansen discussing the importance of mindset in navigating business challenges. Other potential topics include stories of overcoming failure, decision-making under pressure, and the emotional toll of startup life.
Choose Your Hard is the podcast that dives deep into the grit, resilience, and raw strength it takes to build a business. Hosted by Travis Jansen, each episode brings you inspiring stories of entrepreneurs who’ve faced the crossroads of challenge and choice—and emerged stronger. From the blood, sweat, and tears of startup life to the breakthroughs that redefine success, we’re here to show you that every path is hard, but you get to choose your hard.
Tune in weekly to ignite your entrepreneurial fire with real-world insights, unfiltered conversations, and actionable lessons to fuel your journey. Whether you’re just starting out or scaling your empire, this is your roadmap to thriving in the face of adversity. The question is: which hard will you choose?
Artificial Intelligence isn’t coming, it’s already here.
In this episode of Choose Your Hard, host Travis Jansen dives into one of the biggest questions facing today’s entrepreneurs:
Has AI gone too far… or are we just afraid of losing control?
From family-run legacies to modern startups, the rise of automation is rewriting what it means to lead, scale, and stay relevant. Travis explores how AI is transforming business — from marketing and recruiting to leadership and trust and why the smartest companies aren’t fighting it, they’re training it to serve their mission.
You’ll Learn:
- How second- and third-generation business owners can balance tradition with innovation.
- The real difference between replacing people and empowering them.
- Practical ways to use AI for automation, analysis, and communication without losing the human touch.
- Why efficiency without empathy is just speed without soul.
- What it takes to lead with heart in a data-driven world.
Because in the end, courage can’t be automated.
You can fight the future… or you can lead it.
Either way, it’s hard.
So, choose your hard.
Have a question or want to share your story? DM us on Instagram: @chooseyourhardofficial
Disclaimer
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