The Making of a Coach
The Making of a Coach
Podcast Description
The Making of a Coach takes you on the paths of succesful Coaches, Facilitators and People Developers. Learn how they turned their passion into profession.
Take inspiration for your own journey as a coach by listening in on deep conversations on how they became who they are, how they made coaching their business and the methods they use to help people grow.
Tobias Weghorn, co-founder of the global brand metaFox Coaching Tools, dives into coaching practice as well as pricing and positioning, taking a look behind the practice of successful coaches.
More on https://metaFox.eu/podcast
Podcast Insights
Content Themes
The podcast explores themes of coaching methodologies, personal growth, and business development within the coaching sector. Specific episodes delve into topics like outdoor coaching experiences, leadership development, multicultural influences in coaching, and the use of personality tools such as MBTI, with examples including walk-and-talk coaching and unique pricing strategies.

The Making of a Coach podcast takes you on the paths of succesful Coaches, Facilitators & People Developers. Learn how they turned their passion into profession and listen in on intimate coaching demos.
Listen how they became who they are, how they built their business and the methods they use to help people grow. Take inspiration for your own journey as a coach.
Tobias Weghorn, co-founder of the global brand metaFox Coaching Tools, dives into entreprenurial hacks and looks behind the practice of successful coaches.
More on https://metaFox.eu/podcast
On this 'Making of a Coach', Tobi meets Lucy Higgins to unpack how she became a career coach and built a private practice around a career change program for ambitious mothers. They contrast non-directive coaching with a more directive coaching offer and walk through Explore – Dream – Discover as adapted from Fireworks Coaching.
Lucy connects her own matrescence journey to clear positioning, pricing, and the balance between platform work (BetterUp) and private clients – useful if you want to become a coach with a tangible, outcomes-based offer.
Key Learnings:
- Decide when to use non-directive coaching versus a structured career change program: map client readiness (tweak vs reinvention), define deliverables, and set clear package lengths and outcomes.
- Productize your expertise into directive coaching: adapt a framework like Explore–Dream–Discover, add your own exercises, and price for both session time and between-session prep.
- Bring a motherhood studies lens where relevant: normalize systemic barriers, coach identity shifts post-matrescence, and translate insights into skills like stakeholder communication and personal branding to help clients move.
Resources:
- Lucy Higgins's Website: https://lucyhigginscoaching.co.uk/
- Lucy Higgins's LinkedIn: https://www.linkedin.com/in/lucy-higgins-coach/
- BetterUp Coaching Platform: https://www.betterup.com
- Find your Coaching Tool: https://metaFox.eu
- Try the metaFox Strengths Discovery: https://strengths-discovery.com
- Connect with Tobi on LinkedIn: https://linkedin.com/in/tobiasweghorn
Episode Chapters:
00:00 Welcome & Framing The Career Change Program
00:03 Platforms vs Private Work
00:04 Mission: Helping Women Navigate Systems
00:06 Motherhood As Catalyst For Career Change
00:12 What Is Matrescence?
00:17 Non-Directive Coaching Packages
00:20 Directive Coaching: Explore, Dream, Discover
00:23 Tackling Fear, Identity & Systemic Barriers
00:31 Pricing: Packages And Corporate Rates
00:36 Advice To New Coaches: Lean Into What You Love

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