This Mum Loves Tech

This Mum Loves Tech
Podcast Description
Hi, I'm Nicola Walsh and welcome to the "This Mum Loves Tech" podcast.
I'm passionate about empowering female entrepreneurs to overcome the tech obstacles that can stop you from growing your online business.
In each episode I'll be sharing my top tech tips and essential tools that can help you with running your business. I'll also be talking to other amazing female business owners who are using tech to help automate, market and sell their products and services.
Don't forget to check the show notes for any useful links and resources that have been mentioned.
Podcast Insights
Content Themes
The podcast focuses on empowering female entrepreneurs, tech tools, and automation strategies, with episode examples such as creating effective sales funnels, simplifying payment processes with ThriveCart, and overcoming tech-related fears. Specific themes include website functionality, payment automation, and mindset shifts regarding technology usage.

Hi, I’m Nicola Walsh and welcome to the “This Mum Loves Tech” podcast.
I’m passionate about empowering female entrepreneurs to overcome the tech obstacles that can stop you from growing your online business.
In each episode I’ll be sharing my top tech tips and essential tools that can help you with running your business. I’ll also be talking to other amazing female business owners who are using tech to help automate, market and sell their products and services.
Don’t forget to check the show notes for any useful links and resources that have been mentioned.
This Mum Loves Tech Episode 21: Writing That Sells – Conversion Copy & Confidence with Ella Hoyos
In this week’s episode, I’m joined by conversion copywriter and co-host of the Cracking Copy podcast, Ella Hoyos. She shares how she built her business after taking a career break to raise her family and how she found her confidence again through copywriting and podcasting.
We dive into:
✅ The journey from motherhood to business ownership
✅ What conversion copywriting actually is (and why it’s essential for online businesses)
✅ How to start a podcast with a small budget and zero tech experience
✅ Why AI tools like ChatGPT are brilliant assistants but won’t replace your story
✅ How Ella uses copy, podcasting and AI to grow her brand and connect with her audience
If you’ve ever wondered how to show up more confidently online or use tech like podcasting and AI without losing your voice this episode is for you.
If you are thinking of launching Ella has a brilliant guide on the latest launch trends of 2025 download for free here – https://subscribepage.io/LaunchTrends2025
Ways to connect with Ella:
Visit Ella’s website – https://flurrymarketing.com/
Connect on Instagram – https://www.instagram.com/flurrymarketing
Connect on LinkedIn – https://www.linkedin.com/in/ellahoyos/
Listen to Cracking Copy Podcast – https://flurrymarketing.com/podcast
Discover More With This Mum Loves Tech:
1. Ask your questions in the FREE Facebook group 👉 https://www.facebook.com/groups/thismumlovestech
2. Join the This Mum Loves Tech Membership for ongoing tech support 👉 https://thismumlovestech.co.uk/membership/
3. Find more This Mum Loves Tech episodes 👉 https://thismumlovestech.co.uk/podcast/

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.