Core Brands Podcast
Core Brands Podcast
Podcast Description
Core Brands is a podcast that dives into branding, entrepreneurship, and the journey of building impactful businesses. Hosted by Roberta, a brand strategist and designer, the show features candid conversations with inspiring entrepreneurs who’ve built their brands from the ground up. Roberta also shares solo episodes with insights on brand strategy, personal growth, and business tips. Tune in every two weeks for real stories, practical advice, and actionable strategies to help you build your own brand.
Podcast Insights
Content Themes
The podcast covers various themes including branding, entrepreneurship, personal growth, and work-life balance. Episodes feature topics such as leadership coaching, navigating grief and personal growth through holistic practices, the challenges of starting a podcast, and creating a better workday, showcasing real stories paired with actionable strategies.

Core Brands is a podcast that dives into branding, entrepreneurship, and the journey of building impactful businesses. Hosted by Roberta, a brand strategist and designer, the show features candid conversations with inspiring entrepreneurs who’ve built their brands from the ground up. Roberta also shares solo episodes with insights on brand strategy, personal growth, and business tips. Tune in every two weeks for real stories, practical advice, and actionable strategies to help you build your own brand.
In this first episode of 2026, Roberta Rechena shares an honest and reflective review of her 2025 — a year she initially thought was “a bit vanilla”, but quickly realised was full of lessons, challenges, and meaningful wins.
Roberta opens up about the quieter side of business, fewer leads, starting a second business with her husband, and navigating a PTSD diagnosis, while also celebrating the many ups: awards, returning clients, personal growth, fitness, networking, and the evolution of the Core Brands podcast.
She reflects on what 2025 taught her as a business owner, designer, and human, and shares her intention for 2026 — simplification, boldness, and visibility. This episode is an invitation to pause, reflect, and acknowledge both the highs and lows of your own year.
Takeaways
- A “quiet” year doesn’t mean an unimportant year
- Reflecting helps you see growth you may have forgotten
- Fewer leads doesn’t always mean less meaningful work
- It’s okay to build projects slowly when life is full
- Awareness and support are essential when navigating mental health
- Returning clients are a powerful sign of trust
- Personal growth and business growth are deeply connected
- Simplifying your business can create more clarity for everyone
- Visibility is a choice — and a practice
- Both ups and downs deserve to be acknowledged
Sound bites
“It felt like a vanilla year — until I actually looked at it.”
“Quiet doesn’t mean unsuccessful.”
“Simplifying is not removing value, it’s keeping what matters.”
Chapters
00:00 Welcome to 2026 & why this episode was delayed
03:00 Reflecting on a ‘vanilla’ year
04:30 The quieter side of business & fewer leads
07:00 Starting a second business with my husband
10:30 Mental health, PTSD & transparency
13:30 Adobe Max, fitness & personal growth
17:00 Awards, returning clients & proud moments
21:00 The brand photoshoot that changed everything
24:30 Networking, podcast growth & six years in business
28:30 Simplification, boldness & intentions for 2026
Stay connected with Roberta:
Follow on Instagram: @designbyroberta and @coreandformdesign
Connect on LinkedIn: Roberta Rechena
Subscribe to the Core Letters newsletter for updates
Visit the Core and Form website
Book a Free Discovery Call if you’re interested in collaborating!
Keywords
year in review, business reflection, entrepreneurship, branding, creative business, personal growth, mental health, podcasting, simplification, visibility, small business journey, 2025 review, 2026 intentions

Disclaimer
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