Now Go Create

Now Go Create
Podcast Description
In today's world, creativity isn't a nice-to-have in business, it's a must-have. But despite some common misconceptions, creative is not a department, it’s a mindset and a range of skills that anyone can learn and master.
The Now Go Create podcast is hosted by Claire Bridges, a former Creative Director, author and now educator who is obsessed with creativity! She’s trained over 40,000 people in creative thinking skills, and worked with teams at brands like ASOS, Netflix and Marks and Spencer to use creativity to their advantage. She’s seen firsthand what impact powerful creative ideas can have to change behaviour, raise awareness, drive sales and be a force for good.
With the Now Go Create podcast, she’s here to help you do the same and build your creative toolkit.
With each episode, the podcast will take a deep dive into all things creative in business, with actionable advice and practical tools you can use right away.
Claire will be chatting with some of the smartest creative thinkers and experts out there to get the inside scoop on what makes us tick creatively. Going behind the songs with Grammy nominated artist Dyo, how to hack your brain for creativity with neuroscientist Ben Martynoga and how to have ideas on demand with improv expert Max Dickins to name just a few.
In her solo episodes, Claire will share her favourite and most effective creativity tools with real-world examples and case studies along with a downloadable pod sheet packed with exercises and resources to help you put these ideas into practice. Never run a rubbish brainstorm ever again!
Whether you're leading a team, running a business, or just looking to unlock more creativity in your daily work this is the podcast for you. Tune in to unleash your creative potential.
Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.
Claire worked as Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.
She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.
Claire and her hand-picked team of experts has worked on thousands of creative projects and trained over 40,000 of people around the world since starting Now Go Create in 2011.
About Now Go Create: Creative thinking is one of the most in-demand workplace skills. At Now Go Create we help individuals and businesses to improve their creative capabilities and skills to bridge what the World Economic Forum call a ‘21st century skills’ gap.
Our focus is on practical ways to up the creative output and improve the quality of thinking in your business for competitive advantage. Working as ...
Podcast Insights
Content Themes
The podcast focuses on themes such as unlocking creativity, effective brainstorming techniques, and the psychology of creative thinking. For instance, episodes explore topics like the importance of collaboration in creative processes, how to combat writer's block, and practical improv strategies for enhanced creativity, with guests sharing insights from music, neuroscience, and business.

In today’s world, creativity isn’t a nice-to-have in business, it’s a must-have. But despite some common misconceptions, creative is not a department, it’s a mindset and a range of skills that anyone can learn and master.
The Now Go Create podcast is hosted by Claire Bridges, a former Creative Director, author and now educator who is obsessed with creativity! She’s trained over 40,000 people in creative thinking skills, and worked with teams at brands like ASOS, Netflix and Marks and Spencer to use creativity to their advantage. She’s seen firsthand what impact powerful creative ideas can have to change behaviour, raise awareness, drive sales and be a force for good.
With the Now Go Create podcast, she’s here to help you do the same and build your creative toolkit.
With each episode, the podcast will take a deep dive into all things creative in business, with actionable advice and practical tools you can use right away.
Claire will be chatting with some of the smartest creative thinkers and experts out there to get the inside scoop on what makes us tick creatively. Going behind the songs with Grammy nominated artist Dyo, how to hack your brain for creativity with neuroscientist Ben Martynoga and how to have ideas on demand with improv expert Max Dickins to name just a few.
In her solo episodes, Claire will share her favourite and most effective creativity tools with real-world examples and case studies along with a downloadable pod sheet packed with exercises and resources to help you put these ideas into practice. Never run a rubbish brainstorm ever again!
Whether you’re leading a team, running a business, or just looking to unlock more creativity in your daily work this is the podcast for you. Tune in to unleash your creative potential.
Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.
Claire worked as Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.
She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.
Claire and her hand-picked team of experts has worked on thousands of creative projects and trained over 40,000 of people around the world since starting Now Go Create in 2011.
About Now Go Create: Creative thinking is one of the most in-demand workplace skills. At Now Go Create we help individuals and businesses to improve their creative capabilities and skills to bridge what the World Economic Forum call a ‘21st century skills’ gap.
Our focus is on practical ways to up the creative output and improve the quality of thinking in your business for competitive advantage. Working as a creative catalyst for clients like Netflix, Kenwood and ASOS as well as hundreds of PR, social and digital agencies, our training and approach is underpinned by academic rigour and science.
Our training covers everything from tackling the blank page, to how to devise the strategy to underpin creative ideas, to how to pitch your brilliant ideas once you’ve had them! It is for everyone from communications teams to brand managers to CEO’s and PR’s who want to be more creative day to day.
Find out more about our creative thinking training courses at www.nowgocreate.co.uk
Connect with Claire
Email:[email protected]
Website: www.nowgocreate.co.uk
LinkedIn: https://www.linkedin.com/in/claire-bridges-b6205b14/
Instagram: https://www.instagram.com/nowgocreate/
Buy Claire’s book In Your Creative Element on Amazon: https://amzn.eu/d/0koP5OB
In this episode, Claire Bridges sits down with Jody Orsborn Medina, experiential creative director and founder of Recess, a global creative community and incredible resource hub. Jody shares her journey from in-house and agency life to freelancing, and how the need for authentic connections inspired her to start Recess. What began as monthly internal inspiration sessions has blossomed into a worldwide network and the must-have Creative Playbook, championing collaboration and open access to creative resources.
Jody and Claire discuss the realities of creative life: battling “inspiration overload,” embracing your nontraditional path, and how everyone from producers to designers to strategists can lay claim to creativity. They dive into global creative trends from the Playbook, practical hacks for working smarter, battling imposter syndrome, and the importance of breaking down gatekeeping in the creative industries. This episode is packed with actionable insights for anyone looking to stay inspired and build a creative community, whatever your job title.
Here are the highlights:
00:00 Introduction: Why Jody started Recess
02:22 Anatomy of a Recess session and what makes them work
04:19 The Creative Playbook: How it came about, what’s inside & who it’s for
12:39 Favorite creative hacks, daily tools & tips from the Playbook
15:19 How Jody curates the playbook, and why diversity of resource matters
23:03 How freelancers can beat isolation & build community
27:01 The creative power of producers and challenging creative ‘gatekeeping’
30:40 Nonlinear creative careers: permission to claim creativity
34:37 Imposter syndrome: lessons from creative leaders
41:05 What Jody’s experimenting with next, making space for personal creative work
44:37 Quickfire: Jody’s two top suggestions to spark creativity right now
Do you have a creative challenge or dilemma for a future episode? Email [email protected] or join our weekly email for free creativity resources and worksheets at nowgocreate.co.uk
About Claire Bridges:
Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.
Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.
She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.
Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 40,000 people around the world since starting Now Go Create in 2011.
Connect with Claire:
Website: https://nowgocreate.co.uk/
Instagram: https://www.instagram.com/nowgocreate/
Facebook: https://www.facebook.com/NowGoCreate
LinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14
About Jody Orsborn Medina:
Jody Orsborn Medina is an Experiential Creative Director who has worked on projects for Shopify, Canva, Vice, Live Nation, Intel, Google and more.
As a freelancer, she missed having a time in the day to connect with other creatives and share inspiration. So she created one and RECESS was born – an online gathering bringing creatives, designers and strategists together to share what’s currently inspiring them in the world. She also releases a yearly free-to-download Creative Playbook featuring tips, tricks and insights from global creatives.
Get the playbook: https://www.cometorecess.com/playbook2025
Connect with Jody:
Website: www.cometorecess.com (download the Playbook for free!)
Instagram: https://www.instagram.com/cometorecess/
LinkedIn: https://www.linkedin.com/in/jodyorsborn/
Produced by winteraudio.co.uk

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