Digital Cheesecake
Podcast Description
🎙️ Digital Cheesecake: Your Go-To Podcast for Marketing Tips, Jobs & Real Life ChallengesStep into the marketing world with Digital Cheesecake, where we deliver career hacks, insider tips, and unfiltered stories from industry leaders. Whether you’re landing your first marketing role, navigating real-life challenges, or making waves as a CMO, this podcast is your ultimate guide.Hosted by Jack Johnson, Founder of Blu Digital Recruitment; a leader in placing top marketing talent, and Ellie Farrugia, Founder & MD of Kinsman & Co a full-service marketing agency in London changing the game in agency world. https://www.blu-digital.co.ukhttps://www.kinsmanco.com Together, Jack and Ellie bring a unique mix of recruitment expertise and hands-on marketing insights to every episode.🎧 What to Expect:Tips to land your dream job and climb the marketing career ladder.Real-world insights on media planning, branding, and performance marketing.Candid discussions with industry leaders on challenges, successes, and lessons learned.Actionable strategies to supercharge your growth and thrive in a competitive industry.🍰 Sign up for weekly insights: www.digitalcheesecake.com👉 Connect with us for more:Instagram: https://www.instagram.com/digitalcheesecake_/reels/LinkedIn: https://www.linkedin.com/company/digital-cheesecake/🎧 Subscribe on Spotify, Apple Podcasts, YouTube or wherever you listen.Join Jack and Ellie for an inside look at marketing careers, industry hacks, and how to make your mark—one slice at a time.
Podcast Insights
Content Themes
The podcast focuses on marketing and career development, addressing themes such as personal branding, B2B vs. B2C strategies, sustainability in marketing, and team building. Recent episodes feature topics like the challenges of transitioning between marketing roles and the impact of AI on the industry, such as exploring personal branding in 2025 and examining the sustainability movement.

Most marketing podcasts tell you what sounds good.
We tell you what’s ACTUALLY working
Hosted by Jack & Sarah Johnson (UK leading recruitment experts placing top talent) and Ellie Farrugia (Award Winning Marketing Agency Founder).
Digital Cheesecake is unfiltered conversations served straight to the people driving the industry forward.
From hiring decisions and career growth to strategy, performance, and industry shifts, nothing’s watered down.
Expect:
Honest conversations with CMOs & Founders
What’s really happening in marketing
Challenges No One Talks About
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What does it take to go from CMO to founder?
In this episode, Andrew Higgins shares the journey behind building Parsnipp — from the initial idea through to launching in one of the most exciting areas of marketing today.
We explore how AI search is evolving, what it means for brands, and why this shift presents a huge opportunity for marketers willing to adapt early.
Learn more about Parsnipp here: https://parsnipp.com/
In this episode:
The journey from CMO to founder
The story behind Parsnipp (and its name)
What GEO is and why it matters
How AI search is changing marketing
The evolution of SEO
Lessons from building in a new space
What marketers should focus on in 2026
🎧 Listen now:
Youtube:
Apple:
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Disclaimer
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