Frame By Frame
Frame By Frame
Podcast Description
Welcome to the Frame By Frame podcast. Hosted by 4x Emmy Winner Daniel Mogg. Frame By Frame is a podcast that delves into the intricate world of filmmaking and the entertainment industry. In filmmaking, scenes are constructed frame by frame to tell a compelling story, our lives and careers are similar and are built from countless small moments that shape the bigger picture. In each episode, Daniel takes you behind the scenes with film crew members, media personalities, and industry insiders. Together, they'll break down their art and craft, exploring how each "frame" of their life contributes to their career arc. Whether you're an aspiring filmmaker, content creator, or curious about the creative process, Frame By Frame offers an insightful and inspiring look at the stories behind the scenes of the entertainment business.
Podcast Insights
Content Themes
The podcast explores various aspects of filmmaking, storytelling, and industry insights. Episode themes include personal journeys in filmmaking, challenges faced by industry professionals, and actionable advice for aspiring creators, with examples such as the journey of indie filmmakers Kelsi Umeko and Curtis McGann, coaching parallels to directing with Tony Dungy, and behind-the-scenes insights on creating Netflix documentaries.

Frame By Frame is a filmmaking podcast for commercial directors, documentary filmmakers, and creative professionals building careers in the industry. Hosted by 4x Emmy Award winner Daniel Mogg — director for Nike, Alaska Airlines, NBC Sports Sunday Night Football, and multiple Olympics.
Each episode goes behind the scenes with the people actually doing it — Netflix documentary directors, Super Bowl-winning coaches, and working filmmakers at the top of their craft. Guests include Tony Dungy, Liam Hughes (Aaron Rodgers Netflix doc), and directors who’ve worked with LeBron James, Mahomes, and Russell Wilson.
If you’re a filmmaker who wants to build a career that lasts — this is the show.
What happens when a rejected advertising idea becomes the foundation of an entirely new career?
This week on Frame By Frame, filmmaker Daniel Mogg sits down with artist and viral creator Rudy Willingham, whose imaginative, handcrafted artwork has captivated millions and led to collaborations with brands like Nike, Amazon, Netflix, and Whole Foods.
After spending a decade in advertising, Rudy developed a signature stop-motion style that transformed his creative career. But behind the viral success is a story of persistence, experimentation, and learning how to turn artistic passion into a sustainable business.
In this conversation, Rudy shares the story behind his breakthrough Kobe Bryant tribute, the painstaking process of creating his artwork, and what it takes to build a recognizable creative identity in an increasingly crowded digital landscape.
They also explore when to take the leap into full-time creative work, balancing personal projects with commercial opportunities, and why developing your craft matters more than chasing followers.
IN THIS EPISODE:
- How a rejected advertising idea launched Rudy’s creative journey
- The Kobe Bryant tribute that changed his career
- Behind the scenes of his handcrafted stop-motion artwork
- When to leave your day job and pursue creative work full-time
- Finding your creative voice and staying original
- Turning viral success into major brand partnerships
- The challenges of building a sustainable creative business
- Why one video can change everything
EPISODE CHAPTERS
00:00 — Introduction to Rudy Willingham
01:02 — The Rejected Idea That Started Everything
03:00 — The Kobe Bryant Video That Changed His Career
05:00 — Behind the Scenes of His Creative Process
08:21 — Making the Leap to Full-Time Creator
10:29 — How Music Influences His Artwork
14:22 — Finding Inspiration and Staying Creative
19:09 — Working With Major Brands
22:18 — Collaborating With Hollywood Celebrities
25:03 — Lessons From Building a Creative Career
29:42 — Why Success Doesn’t Happen Overnight
31:23 — Turning Creativity Into a Sustainable Business
38:00 — Growing His YouTube Audience
42:06 — Originality, AI, and the Future of Creativity
When You’re Ready
📬: Frame By Frame Dispatch Newsletter (Creative Inspiration)
🎥: Daniel’s Recommended Production Gear List
CONNECT
👍 If you enjoyed this episode, don’t forget to like, comment, and subscribe for more conversations with filmmakers, creatives, and industry insiders!
SAY THANKS
💜 Leave a review on Apple Podcasts
When You’re Ready
📬: Frame By Frame Dispatch Newsletter (Creative Inspiration)
SAY THANKS
💜 Leave a review on Apple Podcasts
CONNECT
👍 If you enjoyed this episode, don’t forget to like, comment, and subscribe for more conversations with filmmakers, creatives, and industry insiders!

Disclaimer
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