The Playeasy Warmup
The Playeasy Warmup
Podcast Description
Welcome to "The Playeasy Warmup," your go-to podcast for all things sports tourism! In each episode, we'll dive into how sports are shaping individuals, organizations, and communities while showcasing the cutting-edge ideas that are driving the future of this industry. Whether you’re a destination, event organizer, industry partner, or just a passionate sports fan, "The Playeasy Warmup" has the insights and news to keep you ahead of the game. Tune in and stay connected with the pulse of sports tourism.
Podcast Insights
Content Themes
This podcast covers themes around community impact through sports, inclusivity in sports participation, and innovative trends in sports tourism. Episodes include discussions on the role of women in sports, grassroots engagement in soccer, and the incorporation of AI in Destination Marketing. Specific examples include celebrating National Girls & Women in Sports Day and exploring the evolution of adult kickball.

Welcome to “The Playeasy Warmup,” your go-to podcast for all things sports tourism! In each episode, we’ll dive into how sports are shaping individuals, organizations, and communities while showcasing the cutting-edge ideas that are driving the future of this industry. Whether you’re a destination, event organizer, industry partner, or just a passionate sports fan, “The Playeasy Warmup” has the insights and news to keep you ahead of the game. Tune in and stay connected with the pulse of sports tourism.
The fitness competition landscape is changing, and World Fitness Project is leading the charge.
In this episode of The Playeasy Warmup, Kerri Shields sits down with Jason Ansley, Global Event Director for the World Fitness Project (WFP), to discuss how they’re reimagining what high-performance fitness events can look like on a global stage.
From signing the top 40 athletes in the world to building a multi-stop international tour with live broadcast in multiple languages, WFP is professionalizing a space where athletes historically paid to compete.
Jason shares:
Why protecting and fairly paying athletes is mission critical
What it takes to produce a fitness event like a TV show
How digital reach and live streaming are reshaping destination partnerships
Why youth engagement through Project 1 is essential for the future of the sport
What host cities need to know if they want to partner
With stops across the U.S., Europe, and now Mexico City, and ambitions to expand globally, World Fitness Project is creating something bigger than competition.
It’s community. It’s culture. It’s the future of professional fitness.

Disclaimer
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