The Brolletts with Colt & Greg
The Brolletts with Colt & Greg
Podcast Description
A family of athletes, creators, and entrepreneurs helping athletes become creators and entrepreneurs. Join Colten and Greg Rollett as they dive into the fascinating intersection of sports, content creation, and entrepreneurship. The Brolletts brings you candid, insightful conversations with top athletes, coaches, content creators, and business leaders shaping the future of sports and personal branding.
Podcast Insights
Content Themes
The show explores a range of topics including athlete branding, content creation strategies, and transitioning careers, with episodes highlighting personal journeys such as Xavier Scruggs' shift from MLB to media and the rise of viral content creators like Leo Rochman.
A family of athletes, creators, and entrepreneurs helping athletes become creators and entrepreneurs. Join Colten and Greg Rollett as they dive into the fascinating intersection of sports, content creation, and entrepreneurship. The Brolletts brings you candid, insightful conversations with top athletes, coaches, content creators, and business leaders shaping the future of sports and personal branding.
📧 Get Our Newsletter for Athletes Who Want to Build Their Brand at https://brolletts.com
In this episode of 'The Brolletts Podcast,' we sit down with Robert ”Rob Hoop” Hooper, a college track athlete at Tennessee State who's become one of the biggest running content creators on social media while balancing elite athletics and academics.
We dive into:
🏃 Track & Field Content Strategy: How Rob built a massive following in a ”minor sport” by focusing on authentic storytelling and community building
📱 The Viral Formula: Breaking down his 1.7M view video and why low-effort, relatable content sometimes performs best
🎥 Content Creation Process: His filming setup, voiceover techniques, and how he batch creates content during busy seasons
💪 Balancing Three Priorities: The honest truth about managing elite athletics, academics, and content creation (spoiler: it's all about waves)
🎯 Building Community Beyond Followers: How his 400-person Discord server creates deeper connections than any other platform
💰 NIL Without the Big Sports: Proving that athletes in any sport can build sustainable income through authentic content
📈 Long-Form Race Breakdowns: Why his 20-minute YouTube videos showcasing race analysis build the strongest brand loyalty
Rob's journey from making WWE videos with his brother to becoming the go-to running creator proves that authenticity and consistency beat school size and sport popularity every time.
🔥 Want More? Subscribe to The Brolletts Podcast for weekly insights: @thebrolletts8253
Follow Rob Hoop:
Instagram: https://www.instagram.com/rob.hoop/
TikTok: https://www.tiktok.com/@robhoop
Follow The Brolletts:
Instagram: https://instagram.com/thebrolletts
TikTok: https://www.tiktok.com/@thebrolletts
What's your biggest takeaway from Rob's approach to building community in a track & field? Drop a comment below!
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