Block by Block: A Show on Web3 Growth Marketing

Block by Block: A Show on Web3 Growth Marketing
Podcast Description
Each week, I sit down with the innovators and builders shaping the future of crypto and web3.Growth isn’t a sprint; it’s a process—built gradually, step by step, block by block.Let’s build something incredible, together. All onchain.
Podcast Insights
Content Themes
The podcast explores themes related to the evolution of cryptocurrency, blockchain technology, and their applications in various industries. Topics include community building in gaming, marketing strategies for crypto projects, storytelling in Web3, the challenges of interoperability, and the dynamics of crypto marketing during bear markets. Notable episodes feature community engagement strategies with Gabby Dizon of Yield Guild, marketing insights from Nate Cha of Eclipse, and the importance of storytelling with Dean from FortyIQ.

Each week, I sit down with the innovators and builders shaping the future of crypto and web3.
Growth isn’t a sprint; it’s a process—built gradually, step by step, block by block.
Let’s build something incredible, together. All onchain.

Summary
In this conversation, Harrison Hines, co-founder of Fleek, shares his journey into the crypto space, the evolution of Fleek, and the company's focus on AI agents and trusted execution environments. He discusses the implications of recent developments in AI, particularly the emergence of DeepSeek and its impact on the market. Hines emphasizes the importance of simplifying technology for users and developers, and outlines Fleek's core offerings and target audience in the rapidly evolving landscape of web infrastructure and AI. In this conversation, Harrison discusses the rapid growth of prompt-based web app building products, particularly focusing on Fleek's strategy to target non-technical users with their agent products. He emphasizes the importance of market research and customer development in shaping their offerings. The conversation also highlights the need for improved user experience, especially for non-developers, and explores the potential of token models in engaging the community and aligning incentives. Harrison shares insights on the infrastructure needed to support innovation and lower barriers for users, ultimately aiming to create a seamless experience for building and deploying agents.
Takeaways
— Harrison Hines transitioned from equity crowdfunding to crypto after discovering Ethereum.
— Fleek aims to simplify the deployment of AI agents for non-technical users.
— The recent developments in AI, particularly with DeepSeek, are seen as bullish for the industry.
— Fleek’s infrastructure leverages trusted execution environments for AI agent hosting.
— The company is focused on lowering the barrier for non-technical users to engage with AI agents.
— Fleek’s core offerings include website and app hosting, as well as AI agent hosting.
— The importance of privacy and verifiability in AI agents is emphasized.
— Fleek’s approach is to provide a user-friendly experience without overwhelming users with technical details.
— The company is positioned to capitalize on the growing demand for AI agents in various applications.
— Fleek’s infrastructure decisions are driven by the needs of its products and services.
— Bolt.new achieved 20 million in ARR in two months.
— Targeting non-technical users is a key strategy.
— Market research is crucial for understanding user needs.
— Lowering costs can drive innovation in agent deployment.
— User experience improvements are on the horizon.
— Agents could become the new apps on phones.
— Token models can enhance community engagement.
— Infrastructure is essential for enabling new platforms.
— Listening to customer feedback drives product development.
— The future of agents is promising across various industries.
Chapters
(00:00) Harrison Hines: From Startup to Crypto Pioneer
(03:01) Fleek: Revolutionizing AI Agent Deployment
(05:57) DeepSeek and OpenAI: The Cost of Innovation
(09:03) Fleek’s Positioning in the AI Agent Landscape
(11:47) Trusted Execution Environments: The Future of AI Agents
(15:11) Simplifying Privacy for Users and Developers
(17:57) Fleek’s Core Offerings and Target Audience
(34:50) The Rise of Prompt-Based Web App Building
(38:53) Understanding the Agent Space and Market Research
(43:04) Infrastructure for Innovation: Lowering Barriers
(46:57) Enhancing User Experience for Non-Technical Users
(52:41) Token Models and Community Engagement
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