Block by Block: A Show on Web3 Growth Marketing
Block by Block: A Show on Web3 Growth Marketing
Podcast Description
Each week, I sit down with the innovators and builders shaping the future of crypto and web3.Growth isn’t a sprint; it’s a process—built gradually, step by step, block by block.Let’s build something incredible, together. All onchain.
Podcast Insights
Content Themes
The podcast explores themes related to the evolution of cryptocurrency, blockchain technology, and their applications in various industries. Topics include community building in gaming, marketing strategies for crypto projects, storytelling in Web3, the challenges of interoperability, and the dynamics of crypto marketing during bear markets. Notable episodes feature community engagement strategies with Gabby Dizon of Yield Guild, marketing insights from Nate Cha of Eclipse, and the importance of storytelling with Dean from FortyIQ.
Each week, I sit down with the innovators and builders shaping the future of crypto and web3.
Growth isn’t a sprint; it’s a process—built gradually, step by step, block by block.
Let’s build something incredible, together. All onchain.
Summary
Peter Abilla interviews Nick White, VP at Celestia Labs, to unpack how Celestia is solving the blockchain scalability problem. They explore the breakthrough of data availability sampling, the shift from monolithic to modular blockchains, and how Celestia fits into the broader Ethereum ecosystem. Nick shares insights on trade-offs in modular design, product market fit, cost advantages, and what’s next for ZKVMs and modular infra.
Takeaways
- Celestia is redefining how blockchains handle data availability
- Blockchain scalability remains a major challenge
- Data availability sampling (DAS) is a core innovation
- Modular blockchains offer flexibility and specialization
- Trade-offs exist between modular and monolithic designs
- “Cathedral vs. Bazaar” analogy captures the decentralization shift
- Celestia works alongside Ethereum, not against it
- Product market fit depends on developer traction and real-world use
- Celestia reduces costs and improves reliability
- ZKVMs are key to the future of modular blockchain development
Timeline
(00:00) Introduction to Celestia and its vision
(01:00) The scalability challenge in blockchain
(06:04) How data availability sampling works
(10:10) Comparing monolithic and modular blockchains
(14:39) Trade-offs of modular blockchain design
(18:21) The Cathedral and Bazaar analogy
(22:41) How Celestia fits into the blockchain ecosystem
(24:49) What makes Celestia’s architecture unique
(26:08) Defining product market fit for Celestia
(31:05) Cost savings and performance benefits
(35:48) Distribution and growth strategy
(40:13) ZKVMs and the modular future
(44:36) What’s coming next for Celestia
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![[PODCAST] Nick White: How Celestia Solves Blockchain Scalability with Data Availability Sampling](https://storage.buzzsprout.com/leb565hjt1ttzd8uej9hcizrsx34?.jpg)
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