In this episode I witnessed our guest LIVE ideate, formulate, and design a completely brand new supplement product in minutes! Even better, we were able to ship it, and make 70% margins, with all our own branding. It was absolutely wild!  In this episode we discuss how you can launch a fully compliant, private label supplement brand on Shopify with zero inventory and absolutely no minimums. 

Basically every Supplement brand I know on Shopify is crushing it. If you aren’t testing high margin consumables on your Shopify store, you are missing out on one of the biggest opportunities in ecommerce right now.

* Make sure to scroll to the bottom for his special offer to listeners * 

We discussed:

• Why speed and SKU iteration are the only metrics actually deciding the winners on Shopify right now.
  Is it actually possible to launch a legit supplement brand with zero inventory and absolutely no minimums? (Spoiler: Yes) .
• Can AI really replace a 12 month R&D process? We test it live and build a custom sleep formula in seconds.
• The “Validation Trap” – why starting with a custom formula is the fastest way to burn cash, and what you should do instead to prove your concept first.
• What is the “spillover effect” and how are savvy merchants using it to capture sales on both Shopify and Amazon without double the work?.
• Which obscure supplement niches are printing money right now? We dig into the data on everything from pickleball gut health to GLP-1 support.
• Why the biggest threat to your Shopify business isn’t a bad product, but founder burnout – and the specific routine Martins uses to stop it.

🫶 Support the amazing sponsors that make this show possible 🫶

Omnisend – I personally use Omnisend for every Shopify store I manage! I’ve tried them all and Omnisend is hands down the easiest way to set up email and sms automations and campaigns, leverage segmentation to personalize them, and A/B test everything to optimize conversion. The push notifications and gamified email collection tools are just the icing on the cake 🤌

(plus most report paying about half the price of Klaviyo 🤫)

🚨Listeners (YOU) get an exclusive 30% OFF for 3 MONTHS: https://shopify1percent.com/omnisend

Bold Commerce – Maximize your Shopify sales with Bold’s suite of powerful apps. From AI Upselling, to powerful Subscriptions, Memberships, and VIP Pricing tools, Bold has everything you need to Maximize your Shopify revenue!

Try Bold apps for free here: shopify1percent.com/bold

Resources & Links:

• Supliful: https://supliful.com/
• LaunchMagic AI: https://www.launchmagic.ai/
• Martins Lasmanis on LinkedIn: https://www.linkedin.com/in/martinslasmanis/
• Martins Lasmanis on X: https://x.com/MartinsLasmanis
• Exploding Topics: https://explodingtopics.com/
• Shopify Guide. Supplement Dropshipping: https://www.shopify.com/ca/blog/supplement-dropshipping
• CRN Survey. 75% of Americans use supplements: https://www.crnusa.org/newsroom/crn-survey-shows-consistent-supplement-usage-increase-specialty-product-use-over-time
• Global Supplements Market. Size and CAGR: https://www.grandviewresearch.com/industry-analysis/dietary-supplements-market-report
• Business Insider. Essay by Martins Lasmanis: https://www.businessinsider.com/father-work-16-hour-days-guilt-torturous-2024-12
• Bold Commerce Apps for Shopify: https://www.boldcommerce.com/shopify 

Special offer from Guest 

For listeners of our Show, Martin has reduced the price of access to the FULL enterprise version of LauchMagic.ai and Supliful from $349/month to JUST $49! An absolutely insane offer for our listeners that you’d be crazy not to take advantage of. To get this offer, schedule a setup call at the following link, and mention you heard about it on the Shopify1Percent podcast:

Get the exclusive offer here: https://go.supliful.com/Shopify1Percent