This Week in Retail Media
This Week in Retail Media
Podcast Description
This Week in Retail Media is a weekly trans-Atlantic look at the recent news, reports and emerging trends regarding retail media. Discussing announcements, covering events and interviewing key retailers, brands, and tech suppliers, Kate Dickson and Jonathan Rosen delve into the opportunities presented by retail media and how businesses around the world are using technology to engage customers, mitigate shrinkage and boost sales. Presented by Retailmediaworld.com. Hosted on Acast. See acast.com/privacy for more information.
Podcast Insights
Content Themes
The podcast focuses on retail media developments, examining topics such as partnerships like NBC Universal and Instacart, the evolving role of marketers in retail, and trends in in-store advertising. Episodes dive into specific examples such as Currys' in-store advertising network and the acquisition of Neiman Marcus by Saks.
This Week in Retail Media is a weekly trans-Atlantic look at the recent news, reports and emerging trends regarding retail media. Discussing announcements, covering events and interviewing key retailers, brands, and tech suppliers, Kate Dickson and Jonathan Rosen delve into the opportunities presented by retail media and how businesses around the world are using technology to engage customers, mitigate shrinkage and boost sales.
Presented by Retailmediaworld.com.
Hosted on Acast. See acast.com/privacy for more information.
Kate is joined by Collin Colburn Vice President, Commerce & Retail Media at IAB to discuss how IAB is working with retailers, brands, platforms and technology experts to bring clarity, collaboration and clear forms of appraisal to retail media. Looking at current concerns and as well as opportunities for growth, Collin shares what he is seeing across the marketplace and the areas of focus for IAB over the next year.
Find out more about the work of IAB at iab.com
Hosted on Acast. See acast.com/privacy for more information.
Disclaimer
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