Podcasting for Business
Podcasting for Business
Podcast Description
Welcome to Podcasting for Business, the podcast where we explore the powerful intersection of podcasting and business growth. I'm your host, Tom Fox and I am joined by one of the business podcast industry’s top experts, Megan Dougherty to discuss her game-changing book, Podcasting for Business. Whether you're a podcasting pro or just starting out, this podcast and Megan's book will be your go-to resource for turning your passion for podcasting into a powerful business tool. Let's get started on crafting a podcast that truly drives your business forward.
Podcast Insights
Content Themes
The podcast covers a variety of topics centered on podcasting as a business tool, including key strategies outlined in Megan's book, such as audience engagement, building thought leadership, and understanding podcast metrics. Specific episodes address the importance of consistent branding, effective guest strategies for thought leadership, and optimizing revenue through measurement of various business metrics.
Welcome to Podcasting for Business, the podcast where we explore the powerful intersection of podcasting and business growth. I’m your host, Tom Fox and I am joined by one of the business podcast industry’s top experts, Megan Dougherty to discuss her game-changing book, Podcasting for Business. Whether you’re a podcasting pro or just starting out, this podcast and Megan’s book will be your go-to resource for turning your passion for podcasting into a powerful business tool. Let’s get started on crafting a podcast that truly drives your business forward.
Welcome to Podcasting for Business – The Book, where we dive into Megan Dougherty’s transformative book, Podcasting for Business – The Book. I’m your host, Tom Fox, and in this series, we will unpack the invaluable lessons and strategies from Megan’s book, which has quickly become the definitive guide for anyone looking to leverage podcasting as a powerful business tool. Whether you’re a seasoned podcaster or just considering how to get started, this podcast will walk you through Megan’s essential insights, from choosing the right podcast blueprint for your business to mastering the metrics that matter. Join me as we explore how to create, refine, and maximize the impact of your podcast, all through the lens of one of the most comprehensive resources available today.
In this concluding episode, Tom Fox and Megan Dougherty discuss the upcoming release of Megan’s book Podcasting for Business and why podcasting is vital for most businesses. They highlight the benefits of building relationships, trust, and authority and creating evergreen content. Tom passionately argues that every business should have a podcast, citing its cost-effectiveness and ability to reach a vast audience. Megan provides a balanced view, suggesting that while podcasting offers long-term benefits, its timing should be considered based on the business’s current stage. The episode concludes with a focus on the fun and strategic aspects of podcasting and a reminder that the book will be available on September 10th.
Key Highlights Include:
- The Importance of Podcasting for Businesses
- Cost-Effectiveness and Trust in Podcasting
- When to Start a Podcast for Your Business
- The Fun in Podcasting
- Breaking the Rules and Best Practices
Resources
Check out Podcasting for Business The Book
Connect with Megan on LinkedIn
Tom Fox
Disclaimer
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