Business Simple Podcast
Business Simple Podcast
Podcast Description
A podcast connecting aspiring entrepreneurs and growing business owners to successful people and real life, practical lessons learnt
Podcast Insights
Content Themes
Focuses on entrepreneurship, marketing strategies, and personal development with episodes covering topics like scaling a landscaping business, insights on AI in marketing, and discussions on work-life balance in entrepreneurial families. Example episodes include Growing A Car Detailing Business Through Tik Tok and Lessons From Fast Growth.
A podcast connecting aspiring entrepreneurs and growing business owners to successful people and real life, practical lessons learnt
01:00 – Intro & Early Sales Journey
02:30 – Transition to Digital Marketing
03:45 – Founding Digital Simple
04:20 – Scaling with Property Marketing
05:35 – Lessons from Growth & Churn
06:10 – Transparency & Approach to Marketing
07:15 – Marketing as Sales (1-to-Many)
08:24 – Importance of Brand + Sales Together
09:08 – Marketing Theory & Customer Psychology
13:05 – Crafting Compelling Offers
18:56 – Messaging & Positioning
22:20 – Human vs. AI in Marketing
26:30 – The Power of Digital Leverage
30:11 – Why Video is Critical
33:11 – Balancing Brand & ROI Campaigns
37:21 – Funnel Strategy Example
40:27 – Optimisation Mindset
42:19 – Scaling Offers & Upsells
45:18 – Practical Q&A on Campaign Optimisation
46:16 – Live Campaign Walkthrough
50:18 – Daily vs. Lifetime Budgets
56:00 – Setting Audiences & Placements
57:12 – Building Lead Forms & Creatives
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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