The Playbook Podcast Powered by Talisman
The Playbook Podcast Powered by Talisman
Podcast Description
Join Talisman, an award-winning, full-service agency igniting memorable partnerships & collaborations across sports, entertainment & web3 where they host industry leaders to unapologetically deconstruct the business of sports.
Podcast Insights
Content Themes
Each episode delves into key topics like sports marketing, storytelling, sponsorship strategies, and emerging trends in the industry. Examples include discussions on the impact of narrative in sports branding with Tom Fox, or reviews of landmark sponsorships in Formula 1 with John Sertori. The show focuses on the dynamic interplay between brands and sports properties, highlighting how to effectively engage audiences via immersive tech and fan-driven content.
Join Talisman, an award-winning, full-service agency igniting memorable partnerships & collaborations across sports, entertainment & web3 where they host industry leaders to unapologetically deconstruct the business of sports.
In this episode, we go behind the scenes of the Intuit Dome’s groundbreaking “Halo”—a revolutionary fusion of sport and entertainment technology. We explore how a bold idea evolved into a game-integrated, fan-responsive visual system that redefines home-court advantage and sets a new global benchmark for live sports. From engineering challenges to fan psychology, the team at Spinifex, the designers of the “Halo,” share how this immersive experience transforms passive spectators into active contributors and opens up new frontiers for sponsorship, esports, and entertainment.
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.