SEO for Ecommerce Podcast

SEO for Ecommerce Podcast
Podcast Description
Welcome to the SEO for Ecommerce Podcast! Here to bring you insightful conversations with some of the top minds in SEO, all focused on strategies for scaling your online store. In each episode, I chat with SEO professionals who share their expert tips and proven tactics for building a profitable ecommerce business. Whether you’re a store owner, a digital marketer, or just eager to learn more about SEO, this podcast will give you the knowledge and tools you need to drive organic traffic, boost sales, and grow your online store.
Podcast Insights
Content Themes
The podcast focuses on a variety of ecommerce SEO topics, including canonical tags, hreflang tags, seasonal SEO strategies, and website migrations. Examples of episodes include in-depth discussions with industry experts about common pitfalls, best practices for effective SEO implementation, and actionable strategies to improve user experience and drive organic traffic.

Welcome to the SEO for Ecommerce Podcast! Here to bring you insightful conversations with some of the top minds in SEO, all focused on strategies for scaling your online store. In each episode, I chat with SEO professionals who share their expert tips and proven tactics for building a profitable ecommerce business. Whether you’re a store owner, a digital marketer, or just eager to learn more about SEO, this podcast will give you the knowledge and tools you need to drive organic traffic, boost sales, and grow your online store.
In this episode of SEO for eCommerce, we’re joined by Aline Rossi, SEO Manager at Hugo Boss, to explore what it really takes to scale SEO in a fast-moving ecommerce environment.
We dive into the role of SEO as a connector across departments, the impact of AI on content strategy, and why collaboration is key to building strategies that actually work.
Here’s what we cover:
• Why SEO can’t operate in a silo
• How to align SEO with marketing and brand campaigns
• Using internal knowledge to shape smarter strategies
• The risks of over-relying on AI for content creation
• What the future of ecommerce content might look like
Aline shares practical insights from working in global fashion ecommerce, plus honest reflections on the challenges many SEO teams are facing right now.
Whether you’re a solo SEO or part of a wider team, this episode offers a clear and realistic approach to building content strategies that scale.

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.