To-The-Trade with Interior Design Community
To-The-Trade with Interior Design Community
Podcast Description
Introducing "To-The-Trade," the ultimate podcast for interior designers. Our mission: to provide business and productivity hacks for better work/life balance.
Join industry leaders and experts as we explore trends, strategies, and practical advice. Elevate your design business, manage clients, build your brand, and stay ahead with technology. Achieve success and fulfillment in your career. Listen to "To-The-Trade" now!
Podcast Insights
Content Themes
The podcast covers various topics pertinent to interior design professionals, such as business strategies, client management, and technology integration. Specific episodes focus on navigating construction and design with Elizabeth Scruggs, sustainable practices in design with Megan Thompson, and embracing digital marketing strategies with Renee Leighann, ensuring a well-rounded approach to improving design business practices.

Introducing “To-The-Trade,” the ultimate podcast for interior designers. Our mission: to provide business and productivity hacks for better work/life balance. Join industry leaders and experts as we explore trends, strategies, and practical advice. Elevate your design business, manage clients, build your brand, and stay ahead with technology. Achieve success and fulfillment in your career. Listen to “To-The-Trade” now!
What turns a backordered sofa into a lawsuit? Laurie Laizure opens this To-The-Trade episode with a real case: a client suing their designer after a year of delays, cancellations, and a fight over vendor invoices. The delays were normal. The breakdown was trust.
Kat Oldershaw (https://www.linkedin.com/in/kat-oldershaw/), founder of kat&co (https://www.katandco.org/) and Back Office Design Support (https://www.backofficedesignsupport.com/) and co-owner of a Napa custom furniture company, handles everything besides design. Her view: clients need someone to translate the industry for them before problems arise. If clients keep asking the same question at the same stage, fix your onboarding. If something happened that you never want to repeat, put it in your service agreement.
Laurie shares a client who wanted a September kickoff finished by Christmas. She told him up front it wouldn’t happen. A year later, he’s a convert. Setting expectations early works.
Consistency is Kat’s through-line. A contract or welcome guide means nothing if you bend it. Make one exception and clients learn the boundaries are flexible, and the Saturday texts follow.
On hiring, Kat and Laurie warn against hiring a version of yourself, and against hiring in a panic before roles are defined. Sometimes the processes need to come first. Laurie adds that AI tools can make costly mistakes, just like people. Kat explains why her Back Office team is US-based and industry-experienced: they speak the language of quotes and POs and may already know your reps.

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