Let's Talk Digital
Let's Talk Digital
Podcast Description
Want to get the inside scoop on the world of digital marketing? Tune in to Let's Talk Digital, where we talk to top digital pros who've seen it all. From strategies that hit the mark to those that miss, we cover what's hot and what to avoid. No fluff, just honest insight. Let's keep in touch — let's talk digital.
Podcast Insights
Content Themes
The podcast covers various aspects of digital marketing, including social media ad strategies, user experience design, and programmatic advertising. Notable episodes discuss the unique advantages of Pinterest for advertisers, creative strategies for effective social media campaigns, and the importance of user experience in driving business success.
Want to get the inside scoop on the world of digital marketing? Tune in to Let’s Talk Digital, where we talk to top digital pros who’ve seen it all. From strategies that hit the mark to those that miss, we cover what’s hot and what to avoid. No fluff, just honest insight. Let’s keep in touch — let’s talk digital.
In this episode of Let's Talk Digital, we sit down with Jacek Matuszewski, team leader at Force of Nature, EU team at MTA Digital. With a deep background in SEO and a focus on transforming digital marketing strategies, Jacek shares his insights on creating effective marketing frameworks, data-driven decision-making, and the importance of transparency in agency-client relationships.🚀 What you’ll learn in this episode:- How to leverage data to drive real business results and growth.- Why traditional marketing metrics like ROAS might not be enough.- The role of performance marketing in e-commerce and digital-first businesses.- Key questions every marketer should ask to optimize their strategy.- The future of digital marketing frameworks and how to build one that works.- Insights on how marketers in the U.S. and Europe approach performance marketing differently.Jacek also dives into his team's approach to incrementality testing, predictive analytics, and the challenges of scaling with new channels. If you're a marketer or strategist looking to take your performance marketing to the next level, this episode is filled with actionable advice and expert insights.🎧 Tune in now and elevate your digital marketing strategy with MTA Digital!#PerformanceMarketing #DigitalStrategy #MarketingFramework #DataDriven #AgencyLife
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