Agency Business
Agency Business
Podcast Description
Agency Business is a new podcast about ad agencies, from media industry analysts Brian Wieser and Olivia Morley. Listen every Monday as we explain the week's most relevant agency news and give you the context you need to navigate the industry. Through our interviews with agency CEOs and industry experts, we examine the latest business trends and how they're evolving. Check it out on Spotify, Apple or wherever you get your podcasts.
Podcast Insights
Content Themes
The podcast centers around the advertising industry, discussing key topics such as agency news, media strategy, digital marketing trends, brand investments, and leadership within media agencies. Episodes often include interviews with agency CEOs and industry analysts, for example, Episode 8 featuring QRY CEO Samir Balwani discussing media buying and agency competition, and Episode 7 with OMD’s Chrissie Hanson on data-driven media strategies.
Agency Business is a podcast about ad agencies, from media industry analysts Brian Wieser and Olivia Morley. In our interviews with agency CEOs and industry experts, we explain the week’s agency news and provide the context you need to navigate the business. Check it out on Spotify, Apple or wherever you get your podcasts.
In this episode of Agency Business, Andrea Kerr Redniss, managing director and co-lead of marketing transformation at MediaLink, joins us to discuss how the firm has evolved from its relationship-driven origins into a full-fledged strategic consultancy. She shares how MediaLink works with Fortune 100 brands on marketing transformation, AI integration, and agency strategy—often in partnership with, rather than in competition with, agencies themselves.
We cover what “agency therapy” really means, and why the firm’s relationship with parent company UTA makes sense.
Plus, in this week’s news recap:
- WPP loses Laurent Ezekiel to Publicis in another blow to its Coca-Cola business
- Falfurrias-backed Brainlabs acquires Exverus, signaling continued private equity interest in midsize independents?
- Interpublic posts improved margins—should it get credit despite major account losses?
Subscribe to the Agency Business newsletter for episode notes and industry analysis every Monday.
Reach Out
Agency Business features agency CEOs and financial decision-makers alongside third party experts including agency pitch consultants. We are always accepting pitches, and are particularly interested in hearing from women and leaders of color.
Email us!
📩 Brian at [email protected]
📩 Olivia at [email protected]
Follow Madison and Wall and FusionFront Media on LinkedIn for updates.
Explore Our Other Podcasts:
📊 The Madison and Wall Podcast – Brian opens up about his latest work — plus crucial economic, financial, and industry trends.
🎬 Screen & Sponsor – Olivia & VaynerMedia’s Jessie Holder explore how brands are shaping Hollywood.
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.