This week on Lost and Founders, host Julian Fayad sits down with Shayben Moussa, co-founder of the successful wedding photography and video business, Siempre (Siampre), which has been running strong for over a decade.

Shayben unpacks his dual dedication to business and an unshakeable personal challenge: completing over 1000 consecutive days of “pulsary exercise” by the time the episode airs. He discusses the catalyst behind this commitment, and the radical, no-excuses mindset required to maintain it—even finding a secret container gym during 36 hours of airport travel.

Beyond fitness, Shayben shares his unfiltered views on building a career in the creative industry, arguing that raw files and a portfolio are the only things that matter when hiring, not a university degree. He reveals the shocking story of walking away from his Graphic Design course just one subject shy of finishing, demonstrating the ultimate confidence in his vision over a piece of paper.