What It Takes Podcast
What It Takes Podcast
Podcast Description
On the What It Takes podcast, your host, Jamie Seeker encourages business owners to tell all! They'll share not only their expertise, but their stories and their purpose.
We cover a wide range of topics – the good and exciting, the challenges and sometimes the ugly. Experiences and lessons learned that our guests have faced along the way.
We believe that every person has a unique message which can make a positive impact . We let our guests share on the subjects they’re well-known for. No matter the topic, you’ll be hearing real stories from real people.
Podcast Insights
Content Themes
The podcast covers a variety of topics relevant to entrepreneurs, including resilience in business, personal experiences shaping professional choices, and strategies for sustainable success. Episodes spotlight specific themes, such as scaling businesses, community involvement, and overcoming adversity, as seen in discussions with guests like Karie Cowden and Matt Remuzzi sharing their unique paths and lessons learned.

On The Seeker Solution Podcast, your host, Jamie Seeker encourages business owners to tell all! They’ll share not only their expertise, but their stories and their purpose and what it takes to run a successful business.
We cover a wide range of topics – the good and exciting, the challenges and sometimes the ugly. Experiences and lessons learned that our guests have faced along the way.
We believe that every person has a unique message which can make a positive impact . We let our guests share on the subjects they’re well-known for. No matter the topic, you’ll be hearing real stories from real people.
*This podcast is not affiliated with any other show of the same or similar name. Business Owners Tell All: What It Takes is a project of Seeker Solution, featuring conversations with real business owners.
In this heartfelt and insightful episode, host Jamie Seeker welcomes Laura Moore, a powerhouse entrepreneur and founder of Moore Injury Funding, a boutique legal funding firm based near Atlanta, Georgia. Laura opens up about her personal journey from injury and financial stress to building a purpose-driven company that helps others bridge the financial gap between injury and justice.
The episode centers around a key question: How do you run a people-first business in a high-stress industry—and keep your team engaged, aligned, and supported?
Laura shares her real-world HR challenges, the importance of strong company culture, and how her personal values show up in her leadership and hiring strategies. With just five employees and a nationwide reach, Laura proves that small teams can still make a massive impact—if you build them right.
💬 Memorable Quotes
“Money shouldn’t be a barrier to your healing.” – Laura Moore
“Hiring isn’t just about filling a seat. It’s about protecting the mission.” – Laura Moore
“One miscommunication can drop morale across the whole company. So I had to learn how to lead through clarity.” – Laura Moore
“If you don’t have the tools internally—get help. There’s no shame in that.” – Jamie Seeker
“You’ve got to ask yourself: Do I want to do this every single day? Is this my life’s purpose? If the answer’s yes, then you’re on the right path.” – Laura Moore
🧠 Topics Covered
- The personal accident that inspired Laura’s business
- What it’s like building a small but mighty team
- HR lessons learned the hard way—and what Laura changed
- Why internal communication systems are everything
- Creating training programs from scratch (and when to get outside help)
- Balancing boutique service with scalable structure
- How she uses her “Moore in Twos” core values to drive culture
- Why burnout prevention starts with how you hire and lead
- Trust over micromanagement in remote work
- The biggest HR challenge small businesses face that no one talks about
- Laura’s final advice: what it really takes to be a business owner
🧾 Laura’s Core Values – “Moore in Twos”
- Integrity & Leadership
- Transparency & Accountability
- Passion & Innovation
- Quality & Improvement
- Diversity & Inclusion
- Humility & Simplicity
- Teamwork & Fun
“Yes, it’s 14 values… but they all matter. And we actually live them.”
📌 Key Takeaways
- Personal Experience = Business Purpose: Laura created a solution she once needed herself.
- Clarity Is Key: Miscommunication caused a culture dip—but led to better systems.
- Small Teams Need Structure: Even with 5 employees, Laura created values, trainings, and conflict resolution tools.
- Ask for Help: When your internal capacity hits a limit, bring in outside specialists.
- Culture Must Be Lived, Not Just Printed: Laura and her team actively reflect their core values day to day.
🎤 Signature Question
Q: What does it really take to be a business owner?
A:
“It takes vision, leadership, strategy, customer focus, continuous learning, and above all, knowing this is your life’s purpose—because it’s not easy. But if it’s your purpose, it’s worth it.” – Laura Moore

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