Screen & Sponsor
Screen & Sponsor
Podcast Description
FusionFront Media presents, Screen & Sponsor: The New Era of Filmmaking. What happens when Hollywood and marketing collide? Join me for season one, as I explore how brands are revolutionizing film production and reshaping the way you and I experience cinema. We'll learn how industry players in Hollywood and on Madison Avenue are working together to give us films like the Barbie movie.
Podcast Insights
Content Themes
The podcast delves into the intersection of filmmaking and marketing, exploring how brand partnerships are redefining the film industry. Key topics include the changing funding models in Hollywood, the relationship dynamics between brands and filmmakers, and real-world case studies like the collaboration behind the Barbie movie.
FusionFront Media presents, Screen & Sponsor: The New Era of Filmmaking. What happens when Hollywood and marketing collide? Join me for season one, as I explore how brands are revolutionizing film production and reshaping the way you and I experience cinema. We’ll learn how industry players in Hollywood and on Madison Avenue are working together to give us films like the Barbie movie.
In this episode of Screen & Sponsor, co-hosts Olivia Morley and Jessie Holder talk with Nema Vand—director at VaynerX’s Eva Nosidam Productions. and former cast member of Bravo’s Shahs of Sunset—about what it means to build a career at the intersection of personal brand, unscripted entertainment, and agency-led creative strategy.
Nema walks us through how his Bravo experience shaped his directing style, why reality stars make incredible brand talent, and how Vayner is pushing branded entertainment forward through Eva Nosidam and VaynerWatt.
We’ll cover:
- The lessons unscripted TV taught Nema about creative direction and authenticity
- How Vayner’s “speed of culture” model drives integrated brand storytelling
- Why shoppable TV and social-first storytelling are the next big thing
- How Vayner brought Real Housewives rivals together for a viral Super Bowl spot
- What it takes to get a branded show placed on platforms like Tubi—and why social is always the starting point
Subscribe to the Screen & Sponsor Substack newsletter—our free guide to this podcast. We aim to publish weekly, with extra insights, resources, and curation to help you stay ahead in this space.
If you’re working in this space—or want to—email Olivia at [email protected]. We’re also looking for advertising partners who share our vision, so don’t hesitate to reach out.
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