Employer Branding Unfiltered
Employer Branding Unfiltered
Podcast Description
Welcome to Employer Branding Unfiltered, the go-to podcast for employer brand practitioners, talent acquisition leaders, and Chief People Officers. Hosted by John Graham, this show delivers the raw, unfiltered realities of building authentic and impactful employer brands in today’s fast-evolving world. From candid conversations with industry experts to actionable insights, we explore the challenges, triumphs, and future of this work. Topics include EVP development, culture transformation, DEI, and the global dimensions of employer branding. If you’re ready to rethink strategies, embrace bold perspectives, and uncover what’s next for the industry, this podcast is for you.
Podcast Insights
Content Themes
The podcast encompasses themes such as employer value proposition (EVP) development, culture transformation, diversity, equity, and inclusion (DEI), and the global scope of employer branding. Episodes often include case studies and real-world examples, such as Cristal Mikenas discussing resources for recruiters during EVP development and Alex Her emphasizing the integration of empathy in talent attraction strategies.
Welcome to Employer Branding Unfiltered, the go-to podcast for employer brand practitioners, talent acquisition leaders, and Chief People Officers. Hosted by John Graham, this show delivers the raw, unfiltered realities of building authentic and impactful employer brands in today’s fast-evolving world. From candid conversations with industry experts to actionable insights, we explore the challenges, triumphs, and future of this work. Topics include EVP development, culture transformation, DEI, and the global dimensions of employer branding. If you’re ready to rethink strategies, embrace bold perspectives, and uncover what’s next for the industry, this podcast is for you.
Employer branding is not just about filling roles. It is about creating experiences that are authentic, transparent, and deeply connected to culture.
In this episode of Employer Branding Unfiltered, John Graham sits down with Shavonne Thomas to talk about her journey through talent acquisition into employer branding, with a focus on the pharmaceutical industry. Shavonne shares insights on building an Employer Value Proposition (EVP), the role of DEI in shaping culture, and why authenticity is non-negotiable.
They also explore the difference between employer branding and recruitment marketing, how cultural challenges impact employee experience, and the importance of community support for professionals in this space.
📺 Watch more episodes of Employer Branding Unfiltered here:
👉 https://shaker.com/employer-brand-unfiltered/
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🎧 Chapters:
00:00 Introduction to Employer Branding and Guest Introduction
02:52 Shavonne Thomas’s Journey in Employer Branding
05:56 Understanding Employer Value Proposition (EVP) and Its Importance
09:01 Current Trends and Challenges in Employer Branding
11:55 The Role of Diversity, Equity, and Inclusion in Employer Branding
14:46 Distinguishing Between Employer Branding and Recruitment Marketing
17:48 The Importance of Authenticity and Transparency in Employer Branding
20:56 Navigating Cultural Challenges in Employer Branding
23:44 The Future of Employer Branding and Employee Experience
26:57 Final Thoughts and Questions for Future Guests
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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