It's All Happening : Women In CPG
It's All Happening : Women In CPG
Podcast Description
It's All Happening : Women In CPG is an ongoing conversation about the ins and outs of everything related to launching and running a successful CPG business. Join Danielle Calabrese, a multifaceted leader and CPG expert, in diving into the juiciest conversations with fellow female leaders about everything from branding to sales strategy, scaling, and beyond. You’ll hear firsthand accounts on struggles, triumphs, challenges, and industry secrets that will equip you to be a better entrepreneur. Each episode is laced with actionable takeaways and thoughtful conversations meant to dismantle the barriers around the CPG-space. Visit the It's All Happening Website (https://www.itsallhappeningagency.co/) and on Instagram (https://www.instagram.com/itsallhappeningco/)
Podcast Insights
Content Themes
The podcast focuses on various aspects of CPG businesses, including branding, sales strategies, scaling challenges, and personal experiences of female leaders in the industry. Episodes may cover topics such as industry secrets, overcoming obstacles, and effective marketing techniques, providing real-world examples like struggles and triumphs of successful women in CPG.
Roopa Annadatha is the founder of Nomie, a line of organic pantry meals for kids: shelf-stable, complete, and ready in ten minutes with just hot water. The meals don’t require a fridge, microwave, or cooking.
Before Nomie, Roopa spent 15 years managing operations and supply chain at Apple, Microsoft, and Peloton, bringing new products to market at scale.
After her son became a toddler and started eating real meals, she felt the tension so many parents know: the pressure between wanting to feed him well and not having the time. She’d reach for frozen meals, pouches, and snacks that didn’t give him the nutrition he needed. Then came the breaking point: an 8-hour flight where he survived on just Goldfish and pretzels. In that moment, she wanted an actual meal she could grab as fast as a snack. That’s what sparked Nomie.
She spent the next year working with families and pediatric nutritionists to create a complete meal packed with protein, fiber, and veggies that requires zero cooking. What surprised her was where she ended up using it, not just on planes, but at home. The 5:30 scramble. The gap between school and dinner. It became her family’s everyday trusted option.
Nomie launches in summer 2026, beginning with DTC and retail to follow.
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It’s All Happening Website
It’s All Happening Instagram
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