It's All Happening : Women In CPG
It's All Happening : Women In CPG
Podcast Description
It's All Happening : Women In CPG is an ongoing conversation about the ins and outs of everything related to launching and running a successful CPG business. Join Danielle Calabrese, a multifaceted leader and CPG expert, in diving into the juiciest conversations with fellow female leaders about everything from branding to sales strategy, scaling, and beyond. You’ll hear firsthand accounts on struggles, triumphs, challenges, and industry secrets that will equip you to be a better entrepreneur. Each episode is laced with actionable takeaways and thoughtful conversations meant to dismantle the barriers around the CPG-space. Visit the It's All Happening Website (https://www.itsallhappeningagency.co/) and on Instagram (https://www.instagram.com/itsallhappeningco/)
Podcast Insights
Content Themes
The podcast focuses on various aspects of CPG businesses, including branding, sales strategies, scaling challenges, and personal experiences of female leaders in the industry. Episodes may cover topics such as industry secrets, overcoming obstacles, and effective marketing techniques, providing real-world examples like struggles and triumphs of successful women in CPG.

Meet wobble, a new take on the nostalgic gelatin treat, created by Purna Khatau, entrepreneur, mom of three, and co-founder of cult fashion label RHODE.
Before wobble, Khatau spent a decade building RHODE. What began as an idea between two college friends grew into a globally recognized fashion brand known for its bold prints, playful point of view, and joyful approach to getting dressed. Founded in 2014, RHODE grew from a resortwear concept into a full ready-to-wear brand carried by leading retailers around the world, including Net-a-Porter, Bergdorf Goodman, Saks Fifth Avenue, Neiman Marcus, Shopbop, and more.
In 2024, Khatau found herself building again, this time inspired by her three kids and one of her own favorite childhood treats. Khatau brings the same instinct for color, joy, and world-building somewhere unexpected: the gelatin aisle.
wobble is a playful reimagining of gelatin made with grass-fed bovine gelatin, real fruit juice powders, prebiotic fiber, protein, and collagen peptides, with no artificial colors, flavors, or sweeteners.
wobble launches with three flavors, Strawberry, Sour Berry, and Mango, and a simple invitation: play with your food. Follow wobble on Instagram.
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Launch Lab
Questions? Book a 15 min call with Danielle

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