The ZERO BS Real Estate Podcast
The ZERO BS Real Estate Podcast
Podcast Description
If you’re a real estate agent, you know the industry is unpredictable, full of challenges, but it’s also full of successes, and unique stories that often go untold. This Podcast is about giving realtors and industry leaders a platform to share their lived experiences —the highs, the lows, and the lessons they’ve learned along the way. Now given that I am not a realtor myself, I want to bring a fresh perspective to these conversations, ask questions others might not think to ask—challenge assumptions and explore the ‘why’ behind the way things are done. This is an unfiltered space where we uncover what really works, what doesn’t, and what it’s like to build a career in real estate today.
Podcast Insights
Content Themes
Focusing on the unique experiences and challenges faced by real estate professionals, the podcast includes topics such as the impact of home staging on sales, the realities of the job beyond the glamor portrayed in media, mental health journeys within the profession, and the evolving regulations of MLS. Episodes feature discussions on emotional connections to staged homes, financial preparation for new agents, and personal growth stories from successful realtors.
If you’re a real estate agent, you know the industry is unpredictable, full of challenges, but it’s also full of successes, and unique stories that often go untold. This Podcast is about giving realtors and industry leaders a platform to share their lived experiences —the highs, the lows, and the lessons they’ve learned along the way.
Now given that I am not a realtor myself, I want to bring a fresh perspective to these conversations, ask questions others might not think to ask—challenge assumptions and explore the ‘why’ behind the way things are done.
This is an unfiltered space where we uncover what really works, what doesn’t, and what it’s like to build a career in real estate today.
If you’re a real estate agent trying to grow in a slow or confusing market, this episode is for you.
Tom Storey (Royal LePage) breaks down exactly how he went from leases and leads to running a busy Toronto real estate team using video, systems, and a simple client care plan that keeps referrals coming in year after year.
No fluff. No hacks. Just real talk on what actually works.
What You’ll Learn in This Episode:
- How Tom used leases to build a strong real estate database
- Why simple monthly market update videos changed his business
- How YouTube and podcast content now drive 40% of his deals
- The “before / during / after” system to keep clients for life
- How to build 3 main business pillars (repeat + referral, content, agent referrals)
- Why market knowledge and confidence beat “flashy” marketing
- The 1–10 (no 7 allowed) rule to help buyers avoid regret
- How Tom became a regular TV real estate expert
- How to plan your 2026 goals and reverse engineer your numbers
If you’re a realtor who wants more repeat and referral business, and you’re ready to use content on purpose (not randomly), you’ll get a ton of value from this conversation.
Disclaimer
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