TheWineProPodcast
TheWineProPodcast
Podcast Description
We discuss topics of interest to wine industry professionals. Guests include wine industry experts and wine industry-related vendors. Topics include everything from marketing and selling wine to winemaking and growing. The hosts are the co-founders of Selling Wine Strategies LLC, owners of TheWineProMarketplace (where wineries and other industry professionals can find vendors and contractors that specialize in the wine industry) and TheWineProGrapevine, a free national online community where wine professionals can network, collaborate and learn.
Podcast Insights
Content Themes
The podcast covers a variety of themes pertinent to wine professionals, including marketing strategies, winemaking insights, and industry innovations. Specific episode examples include discussions on utilizing customer data for sales growth, enhancing winery visuals through photography, and the unique challenges of boutique winery distribution.
On TheWineProPodcast, we talk all things wine biz—marketing, sales, winemaking, vineyard sorcery, new crap you need to keep your winery going—you name it. We bring in the experts, the insiders, and the vendors who keep this industry buzzing.
Your fearless host? Christine Fife—wine sales and marketing strategist and mountain-moving maverick. Find out more at SellingWineStrategies.com.
Dave Moore, General Manager of Schugg Carneros Estate Winery and Author of ”Launching Your Alcohol Brand in the U.S.” is our guest this week. We dive into Dave's vast experience from wine distribution to overseeing a long-standing family winery brand and everything in between. Our discussion also covered Dave's amazing book, which he has made available for 1 day only, 9/1/25, as an ebook download on Amazon. Click here.
Disclaimer
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For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.