Standing in the Fire
Standing in the Fire
Podcast Description
Dive into the fire with Kris, Garrett and John — three owners of Fireside.fm who know what it’s like to stand in the flames of entrepreneurship. In 'Standing in the Fire,' we tackle everything from the latest trends in podcasting to the realities of running a SaaS business. No scripts, no filters — just real talk about what it takes to keep the fire burning. Join us as we explore the triumphs, struggles, and surprising lessons learned along the way.
Podcast Insights
Content Themes
The podcast explores various topics related to entrepreneurship, podcasting trends, and SaaS business dynamics, with notable episodes covering tech wins and hiring challenges, as well as reflections on Black Friday marketing. Other focus areas include effective communication strategies, customer-centric development, and the realities of balancing multiple projects.

Dive into the fire with Kris, Garrett and John — three owners of Fireside.fm who know what it’s like to stand in the flames of entrepreneurship. In ‘Standing in the Fire,’ we tackle everything from the latest trends in podcasting to the realities of running a SaaS business. No scripts, no filters — just real talk about what it takes to keep the fire burning. Join us as we explore the triumphs, struggles, and surprising lessons learned along the way.
Big episode. Kris crossed the line. John’s running out of tokens again. And there’s a lot of ground to cover.
Topics covered:
[0:00] Intro & Back From Summer
[1:17] Kris Installs Codex (Finally)
[3:36] Founder Fellowship: 5 Vibe Coders Walk In
[6:20] Hot Take: Will You Even Need to Learn to Code?
[9:36] Getting Unlocked vs. Getting Generic Answers
[11:06] AI Art in Client Brochures — A Trust Problem
[13:23] Automating Social Media with Box Out
[17:34] Trial Reels, Algorithm Games, and Quantity Over Timing
[20:09] Onboard Your Own Product — On Repeat
[23:50] Fireside New Site & Automated Weekly Emails
[26:34] GStack: Build a Feature From Scratch With Bumpers
[30:11] Building a Founder Fellowship Tracking App
[33:47] Todoist + MCP — Logging the Admin Work That Doesn’t Count
[35:28] Flare Performance Reports Every Morning
[38:49] What’s Shipping at Fireside This Week
[41:10] OpenAI Astra: Burned a Week of Tokens Before Breakfast
[48:14] The Virtuous Loop: Codex Fixed 18 Months of Bugs
[52:00] Recommendations: GStack, Astra & Leaders Eat Last
Mentioned:
- OpenAI Codex / Astra
- GStack (Gary Tan / Y Combinator)
- Flare: app performance monitoring
- Box Out
- Speaker Deck
- Fireside.fm
- Momentum Founder Fellowship
- UserList — lifecycle email
- Todoist + MCP integration
- Cloudflare (for building lightweight apps)
- Jesse Hanley / Bento
- Grok / Grok Bot
Like, follow, and leave a comment. First one’s still up for grabs.

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