The Entrepreneur's Logbook: Lessons from Growing Businesses
The Entrepreneur's Logbook: Lessons from Growing Businesses
Podcast Description
The Entrepreneur's Logbook brings you inside the minds of today's most successful business leaders to uncover the strategies, decisions, and frameworks driving extraordinary growth. Each episode features founders and CEOs sharing their proven approaches to scaling teams, expanding market share, and building thriving companies.
Our guests - from bootstrapped success stories to venture-backed innovators - break down the exact systems, processes, and strategies you can use to grow your company. No fluff, just actionable insights you can apply to your business.
Whether you're leading a growing team, aiming to break through revenue plateaus, or planning your next expansion, each episode delivers tested playbooks and practical wisdom from leaders who've turned small businesses into market leaders. Think of it as your masterclass in sustainable business growth.
Podcast Insights
Content Themes
The podcast covers a range of topics including effective leadership, scaling strategies, customer experience, HR technology, and professional branding. Episodes feature specific discussions such as the bias trifecta in leadership, utilizing AI for market insights, and strategies for transforming startups into market leaders, providing listeners with actionable insights applicable to their businesses.

The Entrepreneur’s Logbook brings you inside the minds of today’s most successful business leaders to uncover the strategies, decisions, and frameworks driving extraordinary growth. Each episode features founders and CEOs sharing their proven approaches to scaling teams, expanding market share, and building thriving companies.
Our guests – from bootstrapped success stories to venture-backed innovators – break down the exact systems, processes, and strategies you can use to grow your company. No fluff, just actionable insights you can apply to your business.
Whether you’re leading a growing team, aiming to break through revenue plateaus, or planning your next expansion, each episode delivers tested playbooks and practical wisdom from leaders who’ve turned small businesses into market leaders. Think of it as your masterclass in sustainable business growth.
Jordan is a recognized leader in media strategy with over 20 years in the industry. He’s architected and executed strategies that have generated billions of dollars in measurable client revenue. Jordan specializes in connected TV, video, and retail media, combining advanced targeting techniques with data-driven insights to help brands reach incremental audiences at scale.
What You’ll Learn – The #1 internal mistake entrepreneurs make when scaling (and how to avoid it)
– Why doing “everything” in the early days is actually crucial for long-term success
– Advanced media planning strategies beyond basic demographic targeting
– How to transition from hands-on operations to strategic leadership
– The people-centered approach that’s revolutionizing media buying
– Connected TV and video strategies that drive measurable ROI
Key Takeaways
Internal focus: Embrace wearing multiple hats in the beginning – even as Chief Media Officer, Jordan handles sales and operations
The Multi-Hat Reality: Why successful entrepreneurs must be willing to do everything in the early stages, and how this foundation creates better leaders and stronger companies.
About Alpha Position Media
Alpha Position Media specializes in media planning, buying, and analytics with a people-centered approach that goes beyond traditional demographic targeting. They focus on connected TV, video, and retail media strategies that deliver measurable results for their clients.
Connect with Jordan Green
https://www.linkedin.com/in/greenejordan/
https://www.alphaprecisionmedia.com/
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